Social Media for Small Business

3 Tips for Successful Search Engine Optimization

seo trainingSearch Engines are the #1 place that consumers go when they are making a purchasing decision. The companies that are thriving in online marketing are the ones that are optimizing their websites and social networks for search. It’s easier than it sounds, and executing these 3 simple steps is a great start to Search Engine Optimization. If, like most people, you need more help, check out our SEO training class and we’ll show you how to get huge results from SEO.

Tip #1: Publish on Scribd

Scribd.com is a fantastic digital library where people read, share, and publish books and articles. You can share slideshows and PDFs about your company and your industry – just make sure that you use keywords in your titles and descriptions to optimize your presentations. People searching for the product or service that you provide will come upon your brand and start thinking of you as the expert!

Tip #2: Use Free Press Release Distribution Sites

Every time we have a new training program or announcement, we write a press release and post it on as many free press release distribution sites as we can. Although sometimes people learn about us by reading the story, it’s mostly beneficial for Search Engine Optimization. When you launch a new product or service, pick a few key words that people would search for and link to them in your press release. Then Google some free distribution sites and post away – you’ll be amazed at the results!

Tip #3: Get Your Company Page Active on LinkedIn

LinkedIn is an amazing network when it comes to helping with Search Engine Optimization. Make sure your business’s LinkedIn page is full of keywords and terms that people would search for, and your business or brand will start showing up at the top before you know it.

SEO can be a tricky marketing technique, but when you do it the right way, you get incredible results. Start taking small steps like this and you’ll be reaping the benefits in no time. And if you need help, join thousands of others who have benefited from our training, and sign up for our Search Engine Optimization class!

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