Author: Krista Neher

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Don’t Forget Traditional Digital Marketing – Pete Blackshaw at ad:tech NY

Krista Neher

Nov 18 2009

I primarily attended social media panels at ad:tech NY, and I was pleasantly surprised to hear one panelist (and friend) remind us of the power of some old fashioned, tried and true marketing techniques. Pete Blackshaw, EVP of Digital Services...

How Brands can Listen from ad:tech NY

Krista Neher

Nov 17 2009

Social media was a hot topic at ad:tech NY last week, however the discussion moved beyond some of the basics (ie. how twitter works) to a holistic discussion on social media strategy and benefits. One of the key insights from the panel...

Influencers vs. Advocates from ad:tech NY

Krista Neher

Nov 16 2009

The panel on Social Analysis: Real Time Insights for your Brand at ad:tech NY shared some really interesting insights on how brands can benefit from listening to social media. Bonin Bough, Global Social Media Director, PepsiCo brought up an interesting discussion...

Social Media Tips from PRSA Media Day

Krista Neher

Nov 02 2009

I had the pleasure to be a part of a Social Media Panel as a part of Cincinnati PRSA Media Day.  The panel included Jory Des Jardins, Co-Founder, President of Strategic Alliances, BlogHer; Jon Cronin, Director of Digital Marketing Strategy, DeVries...

Where We’ll be This Month

Krista Neher

Oct 28 2009

Bootcamp Digital attends and participates in a wide variety of industry events.  We wanted to share with you where we'll be in the coming month.   Come out, meet us and say hello! PRSA Media Day October 19, Cincinnati- This...

Bootcamp Digital Presentation – Emerging Trends in Mobile Marketing

Krista Neher

Oct 26 2009

Want to get up-to-date training for Mobile Marketing in 2012? No problem! We have just launched our Pin Point Programs, which are 90-minute social media online training classes about the hottest topics in social media. Our online mobile marketing course...

Internet Marketing – Get the Most with a Solid Strategy

Krista Neher

Oct 20 2009

Over the last 10 years almost every business has either built some form of a web presence - a website, social media profile, online display ad campaign - or their customers have built one for them - online review sites,...

7 Myths of Social Media Marketing Revealed

Krista Neher

Oct 06 2009

Social media is the shiny new toy that every marketer wants.  And why wouldn't they? Myth #1: Social Media is Free Fact: You should expect to invest in social media. Whether you are spending employee time or paying an agency...
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