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Social Media Speaker: 10 Ways Dental Practices can use Social Media
Social Media Speaker: 10 Ways Dental Practices can use Social Media
  • Sarah
  • September 29 2010

I know that a lot of small businesses and practices are interested in social media marketing to grow their business. I speak with thousands of small business owners a year (probably just like you) who hear about social media but don’t know exactly how they can get value from social media. I have worked with […]

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Monitoring Social Media for Smaller Businesses
Monitoring Social Media for Smaller Businesses
  • Sarah
  • September 13 2010

Without question, social media has taken marketing to a whole new level – in 2009, Twitter grew by more than 600% and Facebook by 210%.  To put it in perspective, if Facebook were a country, it would be the world’s third largest.   Obviously, social media is something worth catching on to, not only for large […]

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How Gatorade Monitors Social Media with “Mission Control Center”
How Gatorade Monitors Social Media with “Mission Control Center”
  • Sarah
  • June 30 2010

What is the Mission Control Center? I recently read an article about Gatorade and their social media monitoring process called the “Mission Control Center”.  Looking at picture of the Gatorade Mission Control Center, one would think you are observing sky measurements at a mini version of NASA.  Equipped with six big monitors and five marketing […]

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