Boot Camp Digital Blog

• Krista Neher

Meta rolls out new AI, video editing enhancements, and creative gets a major AI upgrade and more in our digital marketing news updates for July 2025. Members of our All Access Pass get the first look at the latest digital marketing news updates each month. We cover what matters to marketers during a live, interactive session and […]

• Melissa Byers

Get 20 NEW courses – now live in the All Access Pass. The biggest digital marketing training library. They are packed with practical, up-to-date strategies, such as advanced social media tactics, smarter SEO, and how to use AI effectively.  Here’s why now is a great time to dive in: Give yourself the tools you need […]

• Krista Neher

Prompt optimization is the secret to getting great results from AI tools. The better your prompt, the better the output. But most people don’t realize just how much the way you ask impacts what you get back. Warning A lot of what you’ve probably learned about prompt engineering and prompt optimization is wrong. You’ll learn […]

• Krista Neher

If you want better ad performance, you have to measure the right thing. Learn how to connect your ad objective to meaningful KPIs so you can track what matters and increase your return on ad spend. Why Matching Objectives to KPIs Matters 3 Types of KPIs: Quantity, Quality, Cost 7 Common Ad Objectives and Their […]

• Krista Neher

Generative AI tools like ChatGPT or Gemini are powerful, but true efficiency comes from mastering the right tools at the right time. For businesses and individuals aiming to maximize results and accelerate efficiency, custom GPTs are a game-changer. Imagine an AI assistant pre-trained with your specific business knowledge, your unique brand voice, or your distinct […]

• Krista Neher

Members of our All Access Pass get the first look at the latest digital marketing news updates each month. We cover what matters to marketers during a live, interactive session and answer questions. We spend hours combing industry news sites looking for the most critical updates, so you don’t have to! June 2025 has major updates from […]

• Krista Neher

Members of our All Access Pass get the first look at the latest digital marketing news updates each month. We cover what matters to marketers during a live, interactive session and answer questions. We spend hours combing industry news sites looking for the most critical updates, so you don’t have to! May 2025 has major updates from […]

• Krista Neher

Members of our All Access Pass get the first look at the latest digital marketing news updates each month. We cover what matters to marketers during a live, interactive session and answer questions. We spend hours combing industry news sites looking for the most critical updates, so you don’t have to! April 2025 has major updates from […]

• Melissa Byers

Get 15 NEW courses – now live in the All Access Pass. The biggest digital marketing training library. They are packed with practical, up-to-date strategies, such as advanced social media tactics, smarter SEO, and how to use AI effectively. Here’s why now’s a great time to dive in: Give yourself the tools you need to succeed! New Courses: […]

• Krista Neher

Members of our All Access Pass get the first look at the latest digital marketing news updates each month. We cover what matters to marketers during a live, interactive session and answer questions. We spend hours combing industry news sites looking for the most critical updates, so you don’t have to! March 2025 has major updates from […]

• Krista Neher

AI transforms marketing, but its impact is limited without scale, speed, and consistency. Organizations that integrate AI across workflows see real results. Here’s what it takes to make AI a true force multiplier in your marketing. SCALE: Expand AI Across Marketing Functions AI isn’t just for isolated tasks—it should power content, ads, email, SEO, and […]

• Krista Neher

Members of our All Access Pass get the first look at the latest digital marketing news updates each month. We cover what matters to marketers during a live, interactive session and answer questions. We spend hours combing industry news sites looking for the most critical updates, so you don’t have to! January 2025 has major updates from […]