Category: Social Media Marketing

6 Influencer Marketing Pro-Tips

Krista Neher

Jan 31 2023

6 Influencer Marketing Pro-Tips Influencer marketing is an incredibly popular way to influence your target audience, but it can be tricky to execute effectively. After working with thousands of businesses and organizations that use influencers, here are six pro-tips to...

Become an Expert on the Social Media Marketing Landscape

Krista Neher

Oct 18 2022

The  Social Media Landscape In the early days of social media, we had a variety of complex graphics to discuss the landscape with hundreds of platforms and now,  it has matured and there are a handful of big players that...

The Not-So-New Trends in Social Media Marketing

Krista Neher

Sep 13 2022

Algorithm Driven In Social Media Marketing The first big trend in social media marketing is that now most social networks are algorithm-driven. This means people don’t see the latest posts in their feed. They see the posts that the network...

10 Biggest Social Media Content Mistakes (and how to fix them)

Krista Neher

Feb 08 2022

I've been involved in social media marketing for 15+ years. While in a lot of ways social media hasn't changed much, in other ways it has. The basics of social media are much the same. Why social media is more...

10 Practical Tips To Make Your Content More Engaging

Allison Chaney

Mar 23 2021

Social media can be a powerful tool for driving results for your business. It can drive awareness, increase leads and sales, and foster brand advocate conversations. These are the golden nuggets that we're all striving to achieve. When we ask...

Statistics Show Marketers Lack Skills Needed for Success, Scoring 36% on Digital IQ Quiz

Allison Chaney

Mar 12 2021

Digital Marketing Skills Research Report: Digital IQ Quiz Results We surveyed over 2000 people to test their digital knowledge and compiled the data that highlights the top skills that digital marketers need to improve on most. Our report also includes...

3 Ways to Make Your Web Content Accessible

Allison Chaney

Feb 04 2020

Accessibility is important to ensure that your content is accessible to people of all abilities. Most web content creators are familiar with alt attributes which are tags that describe an image within content. This also applies to hashtags, which are...

The Ultimate Social Media Content Ideas Cheat Sheet

Allison Chaney

Oct 17 2019

You know content is everything, but when you sit down to create a social media post, do you often feel stuck? We've created this social media content ideas cheat sheet so you'll never get stuck on what to post again....

Boot Camp Digital Announces the Future Digital Marketer Scholarship

Allison Chaney

Aug 26 2019

We are excited to announce that we're offering a $1000 scholarship for students in the US in digital marketing and social media related fields of study. To apply for the scholarship, students are asked to create social media posts to...