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Digital Marketing in 2027 and Beyond:
What’s Changing and What to Do
Wednesday, November 18th, 2026, at 3:00 PM ET
Build your 2027 marketing plan with a clearer view of what deserves your time, budget, and attention. From breaking through AI-generated noise to retaining authenticity and adapting to new search behaviors, discover the shifts that could affect how you reach customers and grow results.
Using AI is only the beginning. Salesforce’s 2026 State of Marketing report found that 75% of marketers had adopted AI, yet 84% still reported running generic campaigns. The opportunity is to turn new capabilities into more relevant marketing and better customer experiences.
Explore 15 digital marketing trends shaping 2027 and beyond, with practical guidance to assess what matters for your business and how to respond.
Reserve Your Space
Sign up to get a link your Free Access to Boot Camp Institute and register for the upcoming webinar.
In this session, you’ll learn:
- How to give audiences a reason to notice, engage with, and remember your content.
- How to use real expertise, distinctive ideas, and credible proof while incorporating AI.
- To prepare for customers finding answers through AI assistants, social platforms, video, and communities.
- How to reach and influence customers where they already consume information.
- How to identify opportunities for automation and AI teammates that improve your marketing processes.
- How to prioritize skills that support better decisions, stronger creative, and effective AI use.
- How to evaluate opportunities across employee voices, creators, communities, and video.
- How to improve personalization, advertising, and measurement: Use customer data and automation more effectively while keeping business outcomes in focus.
- To understand how AI shopping and purchasing agents could change the way customers evaluate and choose your business.
BONUSES
With your FREE membership level in Boot Camp Institute, you’ll also get instant access to:
- Digital Marketing Strategy Workshop
- Digital Strategy Template and Action Planner
- AI for Productivity Crash Course
- From Feedback to Five Stars Crash Course on Online Reviews
- Additional free resources, templates and downloads
Trusted by Over 1 Million Professionals for Over 20 Years
This was the best training I’ve been to in a long time. The material was well presented and relevant. I look forward to putting the things I learned into practice!
Exceptional learning experiences. I have taken several Boot Camp Digital workshops, and the SEO Certification course. I have found all of them valuable to broaden my understanding of digital marketing and Artificial Intelligence (AI). In particular, I like that there are reference materials, as well as additional on-screen text highlights because they help reinforce what I saw and heard in the videos. As reinforcement, I have even created a folder of some of the quick reference materials for easy review on demand.
The plethora of information received from this course truly covered all aspects of social media. From the moment I started the course, I was able to start building out and implementing a plan for the company I work for immediately. I highly recommend this course to anyone that deals with social media. The content is comprehensive, well presented, and will guide you through making a solid strategy!
I can not say enough great things about my experience with Boot Camp Digital! The classes are very engaging, fast-paced and loaded with tons of great tips. They are experts in digital marketing. The classes are very informative, not just the same old things you’ve heard before. They allow plenty of time to answer questions and give you advice. I would highly recommend Boot Camp Digital to any business looking to grow their social media presence.
Just completed Boot Camp Digital’s online training, and I am stunned not only by the sheer amount of resources, but how much information they were able to squeeze in! Even though there was a lot to digest, the delivery made the content easy to absorb. The additional downloads alone are worth the price.
Loved this course! Very informative and easy to follow! This course was a game changer for me and my business. I learned so much that I had no idea existed, which allowed me to get closer to achieving my business goals. The training is so easy to understand and provides simple-to-digest strategies as well as helpful examples and case studies. If you are looking for a social media marketing course that gives you step-by-step processes you can easily implement for great business results, this is the course for you!
Outstanding program. Very organized, methodical and really sparks your creativity. I fully intend on signing up and taking more courses, immediately. Social media is now a critical part of marketing. I know this program will help me maximize my social media presence. I have tried other programs – they just do not compare. If you are looking for a social media marketing course that gives you step by step processes you can easily implement for great business results, this is the course for you!
Excellent, comprehensive and clearly explained training. The trainers were thorough and able to cater for all attendee skill levels seamlessly. I interviewed 4 similar service providers and Boot Camp Digital by far offered the best content and service. The course exceeded my expectations and was everything I needed to know and more in just 4 days. Looking forward to putting all into practice!
Boot Camp Digital is very professional and knowledgeable. I learned more in 90 mins than I have in months of doing research on my own. I will recommend Boot Camp Digital to anyone looking to learn about digital marketing for sure!
I took the social media marketing and digital marketing certifications. The courses were the best I’ve ever took. I have 38 certifications in all, but I loved these. Just the context and breadth alone is amazing. They put a lot of effort in to make these courses. I recommend taking them instead of going to college to learn from someone that has never done it.
