Krista Neher

• Krista Neher
• March 14 2011

Many small business owners have heard about social media, are eager to get started but don’t know where to begin.  Many more have already started with Facebook or Twitter, but aren’t quite sure what they are doing, and aren’t really seeing results. I work with thousands of small business owners every year, and many of […]

• Krista Neher
• March 09 2011

This is a common question from sales professionals.  Many of them wonder how they can use LinkedIn to generate more sales leads.  Linkedin is a very powerful social network, and one that many sales professionals overlook.  Creating your account is only the first step.  You must do much more to get real results from LinkedIn. […]

• Krista Neher
• March 07 2011

Big brands have unique challenges in getting their organizations up-to-speed in digital marketing.  I spent almost 6 years working at Procter & Gamble and they were also one of my clients.  I’ve also worked with a number of big brand marketing companies on their social media strategy, and training is always a key component. The […]

• Krista Neher
• March 04 2011

Ad agencies are quickly trying to get up to speed on digital and internet marketing.  We work with many of them each year to develop comprehensive, integrated learning plans for them. A recent Wall Street Journal study showed that the biggest agencies are spending 1 million a year on their digital training programs.  Advertising agencies […]

• Krista Neher
• March 02 2011

Last week I had the pleasure of speaking at the Ad Club Career Rocket about careers in social media.  There are many young people looking to get in to this emerging and growing field, yet it is difficult to get started without experience. Here are some tips on how to become a social media manager […]

• Krista Neher
• February 28 2011

I train a lot of marketing professionals each year, and over the last few months I’ve definitely noticed an increase in requests for training from marketing departments.  Many marketing groups are starting to realize that social media and internet marketing are key opportunities for their organizations, but they aren’t sure about where to begin. A […]