AI (Artificial Intelligence) Articles

• Krista Neher
• October 01 2026

7 Ways to Get Your Team on the Same Page About AI A new hire may bring AI habits from a previous company. A longtime employee may have found a few uses that fit the way they already work. Both could be getting value from AI, but they may use different tools, write prompts differently, […]

• Krista Neher
• September 28 2026

Most people still use AI like a smarter search box. They open ChatGPT, Claude, Gemini, or Copilot, ask a question, and get an answer. That is useful. AI can already save significant time with writing, research, brainstorming, analysis, and summarizing. Today’s AI tools can do much more. They can remember information about your work. They […]

• Krista Neher
• September 17 2026

Summary Why Generic AI Inputs Create Generic Content: Learn why AI needs specific business and brand context. What Is an AI Marketing Toolkit?: See how reusable context improves speed, quality, and consistency. The 7-Step Method for Building Your AI Toolkit: Follow a practical process to build and improve each asset. What to Include in Your […]

• Krista Neher
• September 03 2026

• Krista Neher
• August 27 2026

You probably already have people using AI at work. Your marketing team may use ChatGPT for content. Sales may use Copilot to prep for meetings. Someone in HR figured out how to summarize a 40-page document in five minutes. There’s probably at least one person doing something with AI that nobody else even knows about. […]

• Krista Neher
• August 20 2026

Being effective with AI requires more than knowing how to write prompts. You need a broader set of skills that help you direct AI, design better workflows, evaluate results, improve outputs, and make smarter decisions. Summary: The 5 AI Skills Professionals Need Direct AI Clearly – Better direction creates more specific and useful AI outputs. […]