Category: Reputation Management

Top Tips For Responding to Comments Online

Krista Neher

Jan 24 2023

Top Tips For Responding to Comments Online Monitoring and responding to online comments or mentions should be a part of any social media or online strategy. Any brand with a presence online should have notifications in place to know when...

Reputation Management, Email Marketing, Digital Ads and Analytics: Takeaways From Virtual Digital Marketing Boot Camp

Allison Chaney

Jul 28 2020

Our virtual digital marketing boot camp students learned a ton in our recent session! We focused on reputation management, email marketing, digital advertising and Facebook ads, as well as analytics and measurement all in one day, and the questions were...

5 Steps to Avoid Bad Reviews

Allison Chaney

Mar 22 2018

In reputation management, the best approach where possible is to avoid bad reviews altogether. The following steps will help you to avoid them. Many people leave bad reviews simply because they don’t feel heard or validated by the company. You...

11 Ways to Handle Negative Reviews

Allison Chaney

Mar 01 2018

No matter how great your business is, bad reviews will probably happen.  Here are some tips on how to handle negative reviews. 1. Keep it professional – While it’s tempting to defend yourself or recount the details of the customer’s...

4-Step Positive Review Strategy

Allison Chaney

Feb 22 2018

Positive reviews can help you win new customers or clients. People trust recommendations from other people (friends and even strangers!) more than they trust your marketing message. Positive reviews can also help you rank better in search. Follow these 4...