Social Media Training Articles

• Krista Neher
• April 14 2011

We work with a lot of advertising agencies on their social media and digital training, and one thing that I have found consistently is that ad agencies struggle with developing the initial training plan.  A report on the Wall Street Journal showed that the biggest advertising agencies are planning to spend millions of dollars on […]

• Sarah
• April 11 2011

Having accounts for social media networks is just the beginning of your road to success with social media marketing.   Next is creating a plan that focuses on the content.  What is it that you want to post? What message do you want to give to people? Creating good content will help generate a broad fan […]

• Krista Neher
• April 03 2011

Social media impacts every aspect of your organization.  When I work with companies to develop a social media training plan it is important to consider how it can impact your entire organization before building your plan. In order to be successful in social media with a big or medium sized company there are usually a […]

• Krista Neher
• March 29 2011

Social media is huge, and it isn’t going away.  Facebook now has over 500 million users, LinkedIn has over 100 million and social media penetration is over 50% across all age groups.  Social media is here to stay. With this realization, many organizations are looking for social media training to get their organization up to […]

• Sarah
• March 28 2011

Missed out on the last certification sessions?  Not to worry!  With the tremendous amount of success brought from the previous certification programs, Cincinnati State has announced the upcoming dates for the Institute of Social Media’s upcoming session. The certification program is a 3 day intensive social media course that covers the social media plan building, […]

• Krista Neher
• March 07 2011

Big brands have unique challenges in getting their organizations up-to-speed in digital marketing.  I spent almost 6 years working at Procter & Gamble and they were also one of my clients.  I’ve also worked with a number of big brand marketing companies on their social media strategy, and training is always a key component. The […]