Archives Articles

• Krista Neher
• September 21 2024

Digital Strategy: Channel Strategy is a beginner course that shows you the entire landscape and ecosystem of digital marketing so that you can choose the right channels for your business.

• Krista Neher
• September 21 2024

Digital Strategy: Build a Plan is an intermediate digital marketing course. It uses a proven framework for businesses to build a strategic plan for digital marketing.

• Krista Neher
• September 21 2024

Digital Advertising: Testing is an advanced course. In it, you’ll explore how to create digital advertising tests using best practices and in-platform testing tools.

• Krista Neher
• September 21 2024

Digital Advertising: Targeting is an intermediate course. You’ll learn the target options available on major ad platforms and how to choose the right target audience for your campaign.

• Krista Neher
• September 21 2024

Digital Advertising: Structure Digital Ads is an intermediate course. You’ll learn exactly how to create ad campaigns with the right structure to maximize results, evaluate results and optimize campaigns.

• Krista Neher
• September 21 2024

Digital Advertising: Pixels and Tracking is an advanced course. You’ll learn what tracking code and pixels are, why they are valuable and the best practices to set them up with your digital advertising campaigns.