75% of Americans take their phone with them to the bathroom. Whether you’re guilty of this or not, it’s safe to say that a majority of the time, your phone is within reach.
When it comes down to it, smartphone and tablet usage is on the rise and has become the primary way people communicate with each other. If you’re looking for the most reliable way to reach your audience, mobile marketing is the answer. 57% of users have said that they would not recommend a business that does not have a mobile friendly website – is your digital strategy mobile ready?
If you’re not sure whether mobile marketing is important yet, here are a few things to keep in mind…
1 in 7 people (and growing) worldwide have a smartphone
4 out of 5 consumers use smartphones to shop
By 2015, mobile marketing will generate $400 billion (compared to $139 in 2012)
Americans spend on average 2 hours a day on a mobile device
78% of brands plan to invest in mobile this year
In our Mobile Marketing 101 Online Training, we will cover the trends and opportunities you need to know to optimize your strategy. It’s predicted that mobile usage will soon bypass desktop usage – it’s vital that your digital strategy take mobile usage into consideration. Mobile is changing the game – this training will show you what you can do about it to see results. We will cover…
The trends in mobile usage
How marketers are harnessing mobile
Optimizing websites for mobile marketing
Adapting your email strategy for mobile viewers
Optimizing social media content for mobile devices
Harnessing applications to do more with mobile
Details:
Live-Streaming: May 6th, 2014 at 1:00pm EST
Investment: $27
*Can’t make it to the live online streaming?
Sign up now and watch the recorded version after
I think mobile marketing is becoming more and more common, for those internet marketing owner should look at it seriously.
We agree Lawrence. Mobile marketing is going to be a vital part of any organizations marketing strategy.