Author: Krista Neher
Facebook to Marketers: You’ll Have to Pay to Promote
Krista NeherNov 17 2014
Today Facebook announced yet another change in how businesses can market on Facebook -- starting on January 1, promotional posts will have reduced visibility in the newsfeed. You can read the post from Facebook on their blog here. Facebook claims...Which social network should my business be on? Social Media FAQ
Krista NeherNov 13 2014
People often ask: “Which social network should my business be on?” or “If I can do just one social network, what should it be?” The answer (annoyingly) is “It depends”. People hate this answer because they want a magic formula,...Social Media Automation: What you should NEVER Automate
Krista NeherNov 04 2014
When it comes to social media, everyone is looking for ways to save time and become more efficient. One of the ways to do this is to automate social media. Even in the early days of social media, services automating...Social Media Question: Should I Create a Separate Account for X?
Krista NeherOct 31 2014
This is a common social media question, especially for businesses trying to bring their strategy to life. People often ask me, should I create a separate social media account for X purpose? Maybe it is for each department. Maybe for...Social Media Tip: Brevity Wins
Krista NeherOct 30 2014
When you are communicating keep it short. People are overwhelmed. They have too much information coming at them. They don't have time for you. We learned this through social media, but it applies to everything. Whether it is email, direct...An Overview of Ello, The Social Network (VIDEO)
Krista NeherOct 27 2014
A month ago, Ello was supposed to be "the next big thing". Since then, interest has seemed to decline as marketers get back to work on the social networks that people actually use. If you've bee interested in Ello but...21 Social Media Marketing Tips
Krista NeherOct 23 2014
I've been doing social media marketing for many years now, and I wanted to share with you some of my favorite quick tips. You beat your competition by doing things smarter, faster and better…. Not by doing the same things the...Permission Marketing vs. Interruption Marketing
Krista NeherOct 21 2014
Seth Godin coined the phrases permission marketing and interruption marketing many years ago, yet many marketers still haven’t truly come to understand the differences, and how they need to adapt their thinking. Even in general interruption advertising like billboards and...Boot Camp Digital is Hiring! Administrative Services Manager
Krista NeherOct 14 2014
We are hiring! Help us spread the word for this amazing position at our Cincinnati Ohio office.
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