Nov 13 2014
People often ask: “Which social network should my business be on?” or “If I can do just one social network, what should it be?” The answer (annoyingly) is “It depends”. People hate this answer because they want a magic formula,...Nov 04 2014
When it comes to social media, everyone is looking for ways to save time and become more efficient. One of the ways to do this is to automate social media. Even in the early days of social media, services automating...Oct 31 2014
This is a common social media question, especially for businesses trying to bring their strategy to life. People often ask me, should I create a separate social media account for X purpose? Maybe it is for each department. Maybe for...Oct 30 2014
When you are communicating keep it short. People are overwhelmed. They have too much information coming at them. They don't have time for you. We learned this through social media, but it applies to everything. Whether it is email, direct...Oct 27 2014
A month ago, Ello was supposed to be "the next big thing". Since then, interest has seemed to decline as marketers get back to work on the social networks that people actually use. If you've bee interested in Ello but...Oct 23 2014
I've been doing social media marketing for many years now, and I wanted to share with you some of my favorite quick tips. You beat your competition by doing things smarter, faster and better…. Not by doing the same things the...Oct 21 2014
Seth Godin coined the phrases permission marketing and interruption marketing many years ago, yet many marketers still haven’t truly come to understand the differences, and how they need to adapt their thinking. Even in general interruption advertising like billboards and...Oct 14 2014
We are hiring! Help us spread the word for this amazing position at our Cincinnati Ohio office.Oct 08 2014
Today I had the pleasure of moderating a panel on Social Media PR at Pubcon. Lisa Buyer, a good friend, CEO of The Buyer Group and author of Social PR Secrets shared some amazing tips, tricks and things to think...Try FREE for 5 Days!