General

• Krista Neher
• February 11 2010

For those of us who aren’t into football, the superbowl is all about the ads #brandbowl #adbowl #sbads. Millions of dollars are spent (this year it was 2.6 million for a single spot) by large and small brands, with creative execution highly scrutinized by superbowl fans. This year, myself and Monika Roberts had the pleasure […]

• Krista Neher
• January 27 2010

This is a question that comes up over and over again.  I’ve even been asked to train interns at a University because their employers wanted them to “do social media marketing”.  Why was I training these youngsters who are supposed to know everything about social media and the internet?  Because they know how to use […]

• Krista Neher
• November 30 2009

Want some more up-to-date Facebook training for 2012? Don’t worry! We are now offering online Facebook marketing training to give access to our top-rated social media training to people all over the world! This training course is one of our Pin Point Programs, which are newly-launched 90 minute social media online classes about the hottest […]

• Krista Neher
• November 24 2009

I had the pleasure of attending PubCon Las Vegas a few weeks ago.  Pubcon is a conference put on by webmasterworld covering internet marketing, affiliate marketing, search engine optimization, search engine marketing, social media, and pretty much anything to do with building a business online. My presentation was on Online Brand Management.  I focused on […]

• Krista Neher
• October 29 2009

Facebook is big and getting bigger with over 300 million active users of which over 50% are active every day. While Facebook is clearly an engaging platform for users to connect with friends, marketers have struggled with how to use the massive audience on Facebook to build their businesses. Here are the top mistakes that […]