Category: Social Media Marketing
Social Media Training: The 5 Most Common Excuses for Not Using Social Media
Krista NeherSep 01 2010
I do a lot of social media training and strategic consulting to businesses of all sizes. The funny thing is that most business have the same barriers as to why they are not using social media. From fortune 500 countries...Small Business Social Media Speaker: 10 Ways Small Businesses can use Social Media
Krista NeherAug 27 2010
I know that a lot of small businesses are interested in social media marketing to grow their business. I speak with thousands of small business owners a year (probably just like you) who hear about social media but don't know...How are Professionals Using Social Media? Mostly for Marketing
Krista NeherJun 28 2010
Think social media is just a fad? Think again. Social Media use by business professionals is high and growing. The vast majority of professionals across the world are using social media technologies for business purposes, according to an August 2009...Twitter Ads
briantudorJun 18 2010
Twitter Launches Promoted Trends I read an article recently about Twitter selling ad space, back in April Twitter introduced Promoted Tweets, a platform to allow businesses to promote themselves within the Twitter stream. Now it seems Twitter has launched Promoted...8 Tips for Setting up Social Media Profiles to Build Your Personal Brand
Krista NeherJun 04 2010
Whether you are a social media enthusiast or a newbie starting out, setting up a strong profile is extremely important in how you represent yourself online. Here are some tips for setting up strong profiles on the web: 1) Think...81% of Firms are Using Social Media for Marketing – CMO Survey
Krista NeherMay 26 2010
I came across this chart last week that provides insight as to what types of marketing activities brands are using social media for. The first big A-Ha from this information is that a full 81% of firms are using social...Measuring the Web from ad:tech San Francisco
Krista NeherApr 21 2010
Measurement is a hot topic in digital marketing. Over the years measurement techniques have evolved and marketers are looking beyond the click to get a full picture of measurement. In this session at ad:tech David Smith, CEO of MediaSmith shared...From BlogWell: Graco: Communicating with Social Media in a Time of Crisis
Krista NeherApr 16 2010
This is the last of my posts from the BlogWell conference (a conference covering big brands and how they use social media, held in Cincinnati last week). Kelly Voelker, Brand Manager, PR & Social Media at Graco shared their strategies...How General Mills creates conversations with influencers through social media
Krista NeherApr 14 2010
Last week I was at the BlogWell conference in Cincinnati where David Witt, Manager of Brand Public Relations for General Mills shared how General Mills is creating conversations with influencers through social media. David shared some specific insights from the...
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