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Feb 27 2025
AI transforms marketing, but its impact is limited without scale, speed, and consistency. Organizations that integrate AI across workflows see real results. Here’s what it takes to make AI a true force multiplier in your marketing. SCALE: Expand AI Across...Apr 13 2011
Social media marketing is being so successfully adopted by consumer oriented companies that everyday there are more and more cases, tips and triumph stories on how to use social media in the business to consumer market. There are definitely less...Apr 11 2011
Having accounts for social media networks is just the beginning of your road to success with social media marketing. Next is creating a plan that focuses on the content. What is it that you want to post? What message do...Apr 06 2011
As interest and use of social media tools gains popularity in the business to business sector (B2B), many companies find themselves wanting to get in on the game without knowing where to begin. Here are 4 fundamental ideas that should...Apr 03 2011
Social media impacts every aspect of your organization. When I work with companies to develop a social media training plan it is important to consider how it can impact your entire organization before building your plan. In order to be...Mar 30 2011
I challenged myself to give up Facebook for 40 days and have found it to me the most difficult challenge in terms of staying informed. Facebook is one of my bookmarks of sites that I visit on a daily basis,...Mar 29 2011
Social media is huge, and it isn’t going away. Facebook now has over 500 million users, LinkedIn has over 100 million and social media penetration is over 50% across all age groups. Social media is here to stay. With this...Mar 28 2011
Missed out on the last certification sessions? Not to worry! With the tremendous amount of success brought from the previous certification programs, Cincinnati State has announced the upcoming dates for the Institute of Social Media's upcoming session. The certification program...Mar 27 2011
Thanks to the appearance of more and more smart phones, social media is becoming accessible to us at all hours of the day. Below are some social media stats about mobile social media. The statistics may surprise you. This new...Mar 25 2011
I’ve worked with hundreds of businesses and trained thousands of individuals in social media marketing, and one of the biggest mistakes that I see from companies of all sizes is a failure to plan. Many businesses hear about Facebook and...Try FREE for 5 Days!