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January 2025 Digital Updates – TikTok Trends What’s Next, A new “Media” tab on X, and Latest Trends in Social Media

Krista Neher

Jan 08 2025

Members of our All Access Pass get the first look at the latest digital marketing news updates each month. We cover what matters to marketers during a live, interactive session and answer questions. We spend hours combing industry news sites...

Business to Business Social Media Marketing: Four Fundamentals to Consider When Getting Started

Mariya

Apr 06 2011

As interest and use of social media tools gains popularity in the business to business sector (B2B), many companies find themselves wanting to get in on the game without knowing where to begin.  Here are 4 fundamental ideas that should...

Corporate Social Media Training: How Social Media Impacts your Organization

Krista Neher

Apr 03 2011

Social media impacts every aspect of your organization.  When I work with companies to develop a social media training plan it is important to consider how it can impact your entire organization before building your plan. In order to be...

Social Media: More Powerful Than You Think!

Sarah

Mar 30 2011

I challenged myself to give up Facebook for 40 days and have found it to me the most difficult challenge in terms of staying informed.  Facebook is one of my bookmarks of sites that I visit on a daily basis,...

How to Get your Company Trained in Social Media

Krista Neher

Mar 29 2011

Social media is huge, and it isn’t going away.  Facebook now has over 500 million users, LinkedIn has over 100 million and social media penetration is over 50% across all age groups.  Social media is here to stay. With this...

Get Certified at Cincinnati State’s Institute for Social Media!

Sarah

Mar 28 2011

Missed out on the last certification sessions?  Not to worry!  With the tremendous amount of success brought from the previous certification programs, Cincinnati State has announced the upcoming dates for the Institute of Social Media's upcoming session. The certification program...
Mobile Marketing Stats 2014

Mobile Social Media Stats

Krista Neher

Mar 27 2011

Thanks to the appearance of more and more smart phones, social media is becoming accessible to us at all hours of the day. Below are some social media stats about mobile social media.  The statistics may surprise you. This new...

Steps to Building a Strategic Social Media Marketing Plan (sneak peak inside the Social Media Field Guide)

Krista Neher

Mar 25 2011

I’ve worked with hundreds of businesses and trained thousands of individuals in social media marketing, and one of the biggest mistakes that I see from companies of all sizes is a failure to plan. Many businesses hear about Facebook and...

Demographics in Social Media

Krista Neher

Mar 24 2011

You may assume that social media use is contained to only younger generations, however, these days this is not the case.  Websites like Facebook, Twitter, and LinkedIn are reporting high percentages of users from almost every age group.  With the...

Social Media Marketing: Keeping Your Audience Informed

Sarah

Mar 21 2011

One of the great things about social media is its real time interaction with its audience.  Because of this, your fans, followers and viewers can stay up to date on what you and your company are doing.  Using social media...
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