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Jan 08 2025
Members of our All Access Pass get the first look at the latest digital marketing news updates each month. We cover what matters to marketers during a live, interactive session and answer questions. We spend hours combing industry news sites...Apr 20 2010
I'm at the ad:tech conference this week (note - ad:tech is a client) which kicked off with an awesome keynote by Jamie Cohen Szulc, the CMO of Levi Strauss. The keynote was great - Jamie had a very engaging and...Apr 16 2010
This is the last of my posts from the BlogWell conference (a conference covering big brands and how they use social media, held in Cincinnati last week). Kelly Voelker, Brand Manager, PR & Social Media at Graco shared their strategies...Apr 14 2010
Last week I was at the BlogWell conference in Cincinnati where David Witt, Manager of Brand Public Relations for General Mills shared how General Mills is creating conversations with influencers through social media. David shared some specific insights from the...Apr 09 2010
I attended the BlogWell conference in Cincinnati yesterday (You can see my live coverage of the event at the SocialMedia.org blog). In the first panel of the day, Anitra Marsh, Global External Relations manager at P&G Beauty Care shared key...Apr 08 2010
Twitter is one of the social networking sites with a ton of interest and excitement, but a lot of people struggle with how to use it. Having clear marketing goals and objectives is KEY to success in twitter. Knowing what...Apr 06 2010
Blogging has shifted in popularity over the last 10 years. It was all the rage a few years ago but today many businesses are more interested in Facebook and Twitter, and blogging has become less popular. I think that a...Apr 05 2010
Twitter, Facebook, Blogs and LinkedIn get all of the attention in social media marketing, but there are a number of other tools that can get great results that are less popular. Leveraging these social media tools can drive sale, traffic...Apr 02 2010
Building a social media strategy is an important first step to success in the social media space. It isn't as simple as joining facebook and setting up a fan page or creating a twitter account. I'm currently working on a...Apr 01 2010
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