Krista Neher

• Krista Neher
• February 21 2023

Why is ROI an Important Driver to Success? Let’s look at why ROI is an important driver to your success and what you should be asking yourself to calculate an ROI for your business. ROI – Return On Investment – is difficult to measure and isn’t likely to be very accurate. When we think of […]

• Krista Neher
• February 14 2023

Top 5 Truths About Instagram Hashtags  A great way to keep track of your digital imprint is through hashtags. Not only are they a way to mix up your content, but they serve a purpose. Let’s answer some of the biggest questions about Instagram hashtags. LOCATION: Where should I put my hashtags on Instagram?  From […]

• Krista Neher
• February 07 2023

• Krista Neher
• February 01 2023

Members of our All Access Pass and Digital Marketing Insiders get the first look at the latest digital marketing news updates each month. During a live, interactive session, we cover what matters to marketers and answer questions. We spend hours combing industry news sites looking for the most important updates, so you don’t have to! […]

• Krista Neher
• January 31 2023

• Krista Neher
• January 25 2023

Marketing Automation: Why You Should Use It To Drive Consistency Marketing Automation does what it sounds like – it automates follow-ups to drive consistency. It uses the CRM (and is often integrated into the CRM) to create a flow of interactions for a contact. For example, once a new sales lead enters my CRM, the […]