Boot Camp Digital CEO, Krista Neher, presented on a panel at Search Engine Strategies Toronto on a panel called “Social Media, Do Big Companies Get It?”.

You can view the social media presentation and notes on her blog.

In this interview Byron Gordon of SEO-PR interviews Krista Neher about some of the challenges that companies face when engaging in social media.

At bootcampdigital we work with large companies like Procter & Gamble as well as small businesses and start-ups.  Large companies face a number of unique challenges due to their organizational structure and risk factors.

Enjoy!