General Articles

• Krista Neher
• March 09 2011

This is a common question from sales professionals.  Many of them wonder how they can use LinkedIn to generate more sales leads.  Linkedin is a very powerful social network, and one that many sales professionals overlook.  Creating your account is only the first step.  You must do much more to get real results from LinkedIn. […]

• Krista Neher
• February 16 2011

Training your marketing department in internet marketing and social media is important as marketing dollars shift towards digital.  Even if your marketing team won’t be executing the strategy themselves, it is still vital that they really understand how social media and internet marketing work. The biggest cost isn’t what you pay for the training it […]

• Sarah
• February 14 2011

In my experiences training groups about social media marketing, I have encountered a number of obstacles with renting out training spaces and venues.  Here are a few questions to ask and key things to look for when booking your training space 1. Is the space conducive to learning? You want the space to provide a […]

• Krista Neher
• February 11 2011

I have the pleasure of working with a number of advertising agencies on digital training.  As growth in social media marketing spending has exploded, and is expected to continue to grow, agencies are working to educate their staff in the art and science of digital and social media marketing. An article in the Wall Street […]

• Krista Neher
• August 25 2010

As advertising agencies continue to grow and evolve we do a lot of ad agency training to help them transition in to the digital and social media spaces.  All trends show both consumer attention and advertising dollars are shifting towards internet and digital marketing as well as social media marketing. According to all projections internet […]

• Krista Neher
• July 27 2010

Want to get up-to-date training for Mobile Marketing in 2012? No problem! We have just launched our Pin Point Programs, which are 90-minute social media online training classes about the hottest topics in social media. Our online mobile marketing course is now available on-demand. Check it out here and learn how to develop a mobile marketing […]