Press Release

Meet Our Healthcare and Pharma Social Media Training Specialist: Jonathan Richman

Bottom Shape

Krista Neher

Jul 22 2014

Boot Camp Digital is pleased to announce that Jonathan Richman, Principal at Dose Marketing will be joining us as our Pharma and Healthcare social media training specialist. Boot Camp Digital has been training companies since 2008 in Social Media and Digital marketing, and has worked with a wide variety of healthcare companies including hospitals and healthcare providers, healthcare and pharma advertising agencies, pharma companies and medical device manufacturers. Adding Jonathan to our team allows us to provide more depth and expertise in healthcare and pharma social media marketing training.

Healthcare companies have unique concerns when it comes to social media and digital marketing. By working with Jonathan we’ll be better able to incorporate these unique considerations into our training programs.  This will allow us to offer more customized training with an industry leader and internationally recognized expert. Jonathan has deep experience in both pharma and healthcare marketing, as well as digital and social media. Jonathan was even invited by the FDA to speak at its public hearings on social media in pharmaceuticals.

We are so excited to bring Jonathan’s expertise to our clients, and combine it with our top-rated training programs.

Please join us in welcoming Jonathan to the team and you can learn more about our healthcare and pharma digital and social media training programs here.

About Jonathan Richman our  Healthcare and Pharma Digital Training Specialist

Jonathan Richman

To meet the unique needs of healthcare organizations, we have a healthcare digital training specialist who brings over 18 years of pharma, healthcare and digital marketing experience. Jonathan Richman is an international trainer and speaker, Principal at Dose Marketing, a respected thought-leader and award-winning blogger on digital marketing in healthcare.


Jonathan has deep roots in both healthcare marketing and digital strategy and marketing. He spent the last few years as the Vice President of Product Development at an innovative technology startup leading product development and marketing. Prior to that he was Group Director of Insights and Planning at Possible Worldwide, a global digital marketing agency owned by WPP. While at Possible, Jonathan provided strategic direction and leadership for healthcare and pharma clients. He also created and authored the industry-acclaimed blog “Dose of Digital”, which was an AdAge Power 150 top marketing blog.


He has been a regular speaker at major national marketing conventions and featured as a thought leader in publications including The Wall Street Journal, NPR and The Washington Post. He was invited by the Food and Drug Administration to speak at its public hearings on social media in pharmaceuticals.


Prior to joining Possible Worldwide Jonathan spent 11 years at AstraZeneca holding positions in sales, training, sales leadership and marketing.

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One Reply to “Meet Our Healthcare and Pharma Social Media Training Specialist: Jonathan Richman”

  1. Good day,
    we are checking options for Social media management training in medical environment (Global scope) with concentration on compliance. Do you have a product/training to offer in this field? what would be a cost?

    – Overview with references on main regulatory Dos and Donts per region (USA; EU and Asia);
    – Main channels to be selected (prio 1;2;3) and strategies within them;
    – Market examples (best practices) leveraging pharma on public social media channels

    We are based in Switzerland, Basel.

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