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April 2025 Digital Updates – AI Roles in Meta, TikTok launched a Creator Academy and more.

Krista Neher

Apr 03 2025

Members of our All Access Pass get the first look at the latest digital marketing news updates each month. We cover what matters to marketers during a live, interactive session and answer questions. We spend hours combing industry news sites...

How We Increased Our Pinterest Followers by 100%

Erin Hertzenberg

Jul 11 2013

Pinterest is an huge social media network that is improving and expanding the image of businesses and personal brands. But many people still struggle to draw in followers to their business account on Pinterest.  How do you increase your numbers...

Frustrated with measuring social media? 5 Steps to Get you Started.

Krista Neher

Jul 10 2013

Measuring social media continues to be one of the biggest challenges that most social media marketers face. Social media includes countless metrics and measurements, yet turning these into meaningful and actionable insights tends to be the big challenge. As I'm...

Are You (or someone you know) Struggling to “get” Social Media?

Krista Neher

Jul 09 2013

The stats are in. Social media is huge. It is transforming business and the way that we communicate. It isn't a fad. It is here. Yet many business professionals still don't really understand social media, and aren't entirely sure what...

The Top 5 Brands You Should Follow on YouTube

Carolyn Coates

Jul 08 2013

YouTube is the most popular video sharing website and the second most used search engine next to Google. With over 1 billion unique users a month, YouTube users are more engaged - spending on average over 5 hours a month...

4 Shocking Stats About Social Media Measurement, and What It Means for Your Business

Kim

Jul 03 2013

Within the next 5 years, marketers are expected to spend 19.5% of their budgets on social media marketing, which is nearly 3 times as much as their current spending. The problem is that although most businesses are active on social...

Why You Can’t Ignore the Need for Social Media Training

Krista Neher

Jul 02 2013

I’ve been thinking a lot about why social media training is so valuable for individuals and organizations. I think back to my days in the corporate world at Procter & Gamble, and I remember participating in lots of soft skill...

Announcing New YouTube Marketing Training Class!

Erin Hertzenberg

Jul 01 2013

Our seats fill up quickly so reserve yours TODAY! Over 6 billion hours of video are being watched each month on YouTube, and over 1 billion customers visit YouTube every month. Thousands of channels on this network are making six...

Join Us For Our New Social Media Measurement & Analytics Class: July 22nd!

Kim

Jun 27 2013

We're very excited about our newest Cincinnati training course: Measurement & Analytics. This half-day quickstart program will show you everything you need to know about tracking and measuring your social media marketing efforts. Less than 30% of small and medium-sized...

How To: Train Your Organization in Social Media in 4 Steps

Krista Neher

Jun 26 2013

I’ve been doing social media training for over 5 years now, and one of the things that I’ve noticed is that many businesses still don’t have a solid social media training plan. They want their employees to be more up-to-date...
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