Personal Branding, Press Release

Announcing Our Newest Program: Launch Yourself! Define, Design and Deliver a Powerful Personal Brand Online

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Krista Neher

Apr 11 2013


I am really excited today to announce the launch of Launch Yourself – our newest training program. I’ve been running social media training programs for over 5 years, and I have wanted to do this program for a VERY long time. I’ve seen so many professionals who struggle with creating and building a powerful brand online, so I am extremely excited that it this program is finally here.

Building a personal brand is about creating an asset that you can leverage throughout your career. Investing in yourself is one of the best investments you can make – because you take it with you wherever you go.

Using the brand building principles that I learned and used at Procter & Gamble, this program includes best practices of brand building combined with the world-class social media marketing concepts that I’ve been training businesses on for the last 5 years.

I created a personal branding training because I personally have benefited tremendously from building my personal brand and it has been a big contributor to the success of Boot Camp Digital. That being said, many professionals don’t know how to build a personal brand, or just don’t bother…… Yet it is so important.

Whether you are looking to pivot your brand or build a completely new one, this program will  position you as an expert and show you exactly how to build and execute and irresistible personal brand. Stop chasing prospects and have them come to you because you are seen as the expert. That is what this program is about.

How My Personal Brand Benefited Me

Many people probably don’t know this, but I spent the first part of my career working in finance. I made the switch to marketing and in under a year I was considered a “social media marketing expert” and people started hiring me. I was amazing at how quickly an investment in online personal branding led to significant business results.

Yet so many professionals don’t invest in this. They don’t have a website or blog. They aren’t active on professional social networks. They don’t show up in search engines like Google.

Whether you are branding or rebranding, Launch Yourself will show you the proven success secrets that lead to a strong brand that actually generates revenue.

What is the Launch Yourself Program?

The new Launch Yourself program will show you how to define, design and deliver your personal brand online. This one-day program is available Live and Online – you can learn with us or learn at your own pace.

The program is broken down into 3 sections:

Define Your Brand

Defining your brand is about introspection and really understanding what your brand is all about. A strong brand helps people to Know, Like and Trust you, and these are the 3 key elements that lead to people choosing to do business with you. The definition stage will help you understand your strengths and determine what you are really all about.


Design Your Brand

Designing your brand is about creating the elements that really bring your brand to life. This section uses the same strategies that the biggest brands in the world use to create a brand that is POWERFUL and draws people in. Designing your brand has 2 core elements: creating the building blocks for a powerful brand and harnessing the power of emotion to make your brand stick.

Deliver Your Brand

Delivering your brand focuses on how you bring your brand to life. This section will show you how to build a strong brand for yourself online using tools like Blogs, Websites, LinkedIn, Twitter, Pinterest, Facebook, Google+, Slideshare, Scribd and more…..


Who is this Program for?

Most people wait until it is too late to build their brand. They are in a position where people are searching for them, they are looking for work or they are trying to promote themselves as speakers, authors, consultants or experts. Don’t wait until it is too late – start building your brand today.

  • Speakers
  • Authors
  • Job Seekers
  • Consultants
  • Freelancers
  • CEO and Executive
  • Sales Professionals
  • Business Professionals
  • College Students

Program Details:

This amazing program is available both live and online (and it is currently available at a discount):

  • This one-day program shows you everything you need to be successful
  • Online: We are planning the online launch of this program for Mid-May – look for it coming soon
  • Live: The live training is offered at our training facility in Cincinnati Ohio. It is a full-day program – currently being offered on May 3 and June 14
  • What to bring this program to your city? Boot Camp Digital can take this show on the road – contact us to learn about how you can bring this program to your city or organization.

Click here for more details and to register…. 

Join Us!

Join us for this powerful program and start growing your brand online. Invest in a program that will provide you a return over the entire life of your career.

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