Author: Krista Neher
How To: Use Social Media to Drive Search Rankings PubCon 2011 Presentation by Krista Neher
Krista NeherNov 28 2011
PubCon is one of my favorite conferences for learning about social media marketing, search engine marketing, affiliate marketing and everything to do with internet marketing. I had the pleasure to be a social media speaker at the most recent show...Why Social Media Training is Vital for Advertising Agencies
Krista NeherNov 10 2011
We work with a large number of advertising agencies, both large and small to provide them with social media marketing training programs. As traditional agencies are shifting into digital, many of them are beginning to invest in training for their...REPORT: How top Marketers are Focusing on Social Media. How Does Your Marketing Plan Stack Up?
Krista NeherNov 08 2011
According to a recent study published in EMarketer, companies have big plans for their social media marketing. This report shows you where top companies are prioritizing different aspects of social media - how do your efforts stack up? What they...How Organizations are Spending in Social Media Training
Krista NeherNov 04 2011
The Altimeter Group launched a report earlier this year about how companies are spending on social media. One of the things that really struck me was the reported spending in social media training. According to the report, companies are spending...Top Marketers Projected to Increase Spending on Social Media
Krista NeherNov 03 2011
In the summer of 2011, Booz & Co. and Buddy Media surveyed managers from Fortune 100 companies for their “Campaigns to Capabilities: Social Media and Marketing” report to understand digital marketing priorities. As the chart below shows, today, most marketers...Search and Social – Presentation
Krista NeherOct 28 2011
This is an amazing presentation by a good friend and smart man - Lee Oden - check it out. It outlines the main connections between search and social media and how to integrate them. Fabulous resource. Social Media & SEO...New at Boot Camp Digital: Check-In for Charity
Krista NeherOct 25 2011
I recently did a webinar on Location Marketing and I talked about the power of the "Donate to Charity" option in the Facebook deals section as a part of Facebook Places. Many B-to-B companies struggle with how to make location...People Go Online for 3 Reasons. Leverage That For Your Social Media.
Krista NeherOct 18 2011
People go online for 3 basic reasons. Seriously. Everything you do online falls into one of the following three reasons. To get information To be entertained To connect with other people If you want to be successful in online...Your Best Customers are One Step Removed from Your Current Customers: The Power of Social Media
Krista NeherSep 19 2011
I was speaking at #SMIATL (Social Media Integration Atlanta) last week and had the privilege of providing a beginner workshop to participants. Toward the end of the session I was speaking about the TRUE power of social media - one...
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