Krista Neher

• Krista Neher
• March 25 2011

I’ve worked with hundreds of businesses and trained thousands of individuals in social media marketing, and one of the biggest mistakes that I see from companies of all sizes is a failure to plan. Many businesses hear about Facebook and Twitter and jump in, without spending time upfront identifying their strategy or creating compelling content.  […]

• Krista Neher
• March 24 2011

You may assume that social media use is contained to only younger generations, however, these days this is not the case.  Websites like Facebook, Twitter, and LinkedIn are reporting high percentages of users from almost every age group.  With the many ways to use social media it’s no wonder everyone wants in on it. 1. […]

• Krista Neher
• March 14 2011

Many small business owners have heard about social media, are eager to get started but don’t know where to begin.  Many more have already started with Facebook or Twitter, but aren’t quite sure what they are doing, and aren’t really seeing results. I work with thousands of small business owners every year, and many of […]

• Krista Neher
• March 09 2011

This is a common question from sales professionals.  Many of them wonder how they can use LinkedIn to generate more sales leads.  Linkedin is a very powerful social network, and one that many sales professionals overlook.  Creating your account is only the first step.  You must do much more to get real results from LinkedIn. […]

• Krista Neher
• March 07 2011

Big brands have unique challenges in getting their organizations up-to-speed in digital marketing.  I spent almost 6 years working at Procter & Gamble and they were also one of my clients.  I’ve also worked with a number of big brand marketing companies on their social media strategy, and training is always a key component. The […]

• Krista Neher
• March 04 2011

Ad agencies are quickly trying to get up to speed on digital and internet marketing.  We work with many of them each year to develop comprehensive, integrated learning plans for them. A recent Wall Street Journal study showed that the biggest agencies are spending 1 million a year on their digital training programs.  Advertising agencies […]