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Influencers vs. Advocates from ad:tech NY
Influencers vs. Advocates from ad:tech NY
  • Krista Neher
  • November 16 2009

The panel on Social Analysis: Real Time Insights for your Brand at ad:tech NY shared some really interesting insights on how brands can benefit from listening to social media. Bonin Bough, Global Social Media Director, PepsiCo brought up an interesting discussion on the difference between Influencers and Advocates when approaching your social media strategy. When approaching […]

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Social Media Tips from PRSA Media Day
Social Media Tips from PRSA Media Day
  • Krista Neher
  • November 02 2009

I had the pleasure to be a part of a Social Media Panel as a part of Cincinnati PRSA Media Day.  The panel included Jory Des Jardins, Co-Founder, President of Strategic Alliances, BlogHer; Jon Cronin, Director of Digital Marketing Strategy, DeVries and Michelle Lentz, Blogger, Write Technology. First, I want to that the PRSA for inviting me […]

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7 Mistakes Companies Make on FaceBook and how to Avoid Them
7 Mistakes Companies Make on FaceBook and how to Avoid Them
  • Krista Neher
  • October 29 2009

Facebook is big and getting bigger with over 300 million active users of which over 50% are active every day. While Facebook is clearly an engaging platform for users to connect with friends, marketers have struggled with how to use the massive audience on Facebook to build their businesses. Here are the top mistakes that […]

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Where We’ll be This Month
Where We’ll be This Month
  • Krista Neher
  • October 29 2009

Bootcamp Digital attends and participates in a wide variety of industry events.  We wanted to share with you where we’ll be in the coming month.   Come out, meet us and say hello! PRSA Media Day October 19, Cincinnati– This looks like a great event with lots of interesting speakers.  Krista will be speaking on […]

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Bootcamp Digital Presentation – Emerging Trends in Mobile Marketing
Bootcamp Digital Presentation – Emerging Trends in Mobile Marketing
  • Krista Neher
  • October 26 2009

Want to get up-to-date training for Mobile Marketing in 2012? No problem! We have just launched our Pin Point Programs, which are 90-minute social media online training classes about the hottest topics in social media. Our online mobile marketing course is now available on-demand. Check it out here and learn how to develop a mobile marketing […]

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10 Reasons You Should Create a Corporate Blog
10 Reasons You Should Create a Corporate Blog
  • Krista Neher
  • October 22 2009

Blogs were hot a few years ago, but their popularity with marketers has been lagging lately as focus shifts to twitter, facebook and now iphone apps. But blogs have tremendous potential to play a key role in your marketing strategy.  Most organizations can benefit from a blog and often blogs have benefits beyond what you […]

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