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Social Media Marketing: Interact with Your Audience


May 18 2011

The best part about social media marketing is right in the name: social.  Being social requires people to interact with others on some sort of field.  Social media marketing allows for this direct and personal interaction with the networks users....

Social Media: More Powerful Than You Think!


Mar 30 2011

I challenged myself to give up Facebook for 40 days and have found it to me the most difficult challenge in terms of staying informed.  Facebook is one of my bookmarks of sites that I visit on a daily basis,...

Get Certified at Cincinnati State’s Institute for Social Media!


Mar 28 2011

Missed out on the last certification sessions?  Not to worry!  With the tremendous amount of success brought from the previous certification programs, Cincinnati State has announced the upcoming dates for the Institute of Social Media's upcoming session. The certification program...
Mobile Marketing Stats 2014

Mobile Social Media Stats

Krista Neher

Mar 27 2011

Thanks to the appearance of more and more smart phones, social media is becoming accessible to us at all hours of the day. Below are some social media stats about mobile social media.  The statistics may surprise you. This new...

Demographics in Social Media

Krista Neher

Mar 24 2011

You may assume that social media use is contained to only younger generations, however, these days this is not the case.  Websites like Facebook, Twitter, and LinkedIn are reporting high percentages of users from almost every age group.  With the...

Social Media Marketing: Keeping Your Audience Informed


Mar 21 2011

One of the great things about social media is its real time interaction with its audience.  Because of this, your fans, followers and viewers can stay up to date on what you and your company are doing.  Using social media...

Small Business Social Media Marketing Training and Workshops

Krista Neher

Mar 14 2011

Many small business owners have heard about social media, are eager to get started but don’t know where to begin.  Many more have already started with Facebook or Twitter, but aren’t quite sure what they are doing, and aren’t really...

How to Generate Business Leads from LinkedIn

Krista Neher

Mar 09 2011

This is a common question from sales professionals.  Many of them wonder how they can use LinkedIn to generate more sales leads.  Linkedin is a very powerful social network, and one that many sales professionals overlook.  Creating your account is...

Marketing Department Social Media Training: 7 Tips for Success

Krista Neher

Feb 16 2011

We train a lot of marketing departments in social media and internet marketing, and over the years there is a lot that I’ve learned about how to create a successful training program.  It is important to invest time upfront to...
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