Digital Marketing Tips in Under a Minute

Carolyn Coates

Aug 06 2015

In under a minute get quick and easy digital marketing tips to take your digital marketing to the next level.

• Objectives May Change, Be Flexible. Launch with a plan, but be flexible so you can adapt & adjust once you start.
• Listen to Conversations! What are people saying about your brand/company, your competitors, your industry. Use this information to find out what they want from you!
• Mix it Up! Don’t post the same pictures over and over, mix it up! 
• Use Automation to Help Social Networks Connect With One Another. Use the tools out there to promote consistency across your social networks.
• Don’t Just Post Pictures, Make Them Fun! Make them interactive with your audience; mix in some trivia, fill in the blanks, caption contests…
• A Small Voice Can Make a Huge Difference! How are you using your online voice to make a difference? What do you offer your audience?
• Can Your Non-Image Content be Recreated into an Image? Research shows that 60% of consumers are more willing to consider local search results with images.
• Is your LinkedIn profile picture professional? Recruiters on LinkedIn spend more time examining a user’s picture than the person’s qualifications
• Visual social marketing allows businesses to create deeper connections with customers. How are you connecting?
• Interesting Content is a MUST! When you create content to engage w/ your audience, ask yourself what is your audience really interested in?
• Social Media Isn’t About Sharing Everything! You don’t have to share EVERYTHING, social media is about sharing the most interesting information.
• What are Your Constraints? Before finalizing your content plan, address any constraints that can affect your level of achievement (time, cost…).
• Drive engagement which has the benefit of increasing brand affinity.

* VISUALS are Vital! Get our FREE Checklist for Visual Social Media Marketing!

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