Category: Digital Marketing Skills

Skills In Demand for Marketing Jobs: 100% Digital in 2022

Krista Neher

Dec 21 2021

Linkedin conducted research on the most in-demand skills for marketing jobs. As we enter 2022 it is more important than ever that marketers upskill into digital. Even if you don't plan to have a "digital" job, with digital making up...

Fastest Growing and Most In-Demand Marketing Jobs are Digital

Krista Neher

Nov 16 2021

LinkedIn recently shared the fastest growing and most in-demand marketing jobs. It shouldn't be a surprise that they are almost all digital. Even the roles that aren't strictly digital like Copywriter or Marketing Assistant likely look for digital skills in...

How to Level-Set the Digital Skills in Your Company (Infographic)

Krista Neher

Apr 29 2021

"We need everyone on the same page, speaking the same language." "Not everyone has a strong foundation." "Some people have never really done digital before." "We have a skill-gap in digital but don't know where to start" "Some of our...

Top Tips to Digitally Upskill Your Organization

Krista Neher

Apr 22 2021

Digital skills are #1 in-demand by businesses. Digital marketing is the most common skill request in marketing roles. This will only continue to increase in importance. Digital spending is growing Digital is over 50% of marketing budgets People spend more...

Demand for Digital Marketers is out of Balance with Supply

Allison Chaney

Apr 13 2021

There’s no shortage of applicants for digital marketing positions, yet many of them are not able to produce results once hired. This leaves the organization frustrated and the marketer feeling defeated. The problem is a lack of digital marketing skills....

A Dozen Ways to Grow Your Digital Marketing Skills

Krista Neher

Apr 08 2021

Digital skills are in high demand. Digital literacy is one of the top skills for any job. Digital marketing skills are consistently at the top of marketing skill lists. In fact, digital marketing is a skill required for the majority of...

Best Digital Marketing Online Courses

Allison Chaney

Mar 16 2021

I was speaking to a client the other day about their experience with our online digital marketing courses and her response was priceless: "When I signed up for your course I was so thankful that this was not just another...

Statistics Show Marketers Lack Skills Needed for Success, Scoring 36% on Digital IQ Quiz

Allison Chaney

Mar 12 2021

Digital Marketing Skills Research Report: Digital IQ Quiz Results We surveyed over 2000 people to test their digital knowledge and compiled the data that highlights the top skills that digital marketers need to improve on most. Our report also includes...

Do I need a Digital Marketing Certification?

Krista Neher

Feb 25 2021

As a digital marketing certification company, you may expect our answer to be YES. But the truth is, it depends. Certification isn't right for everyone. There are advantages, but that doesn't mean that everyone needs one. Whether or not you...