Boot Camp Digital Blog

• Melissa Byers

Groups on any social platform can be an incredible tool, but only if you’re using them strategically. We recently had a question asking the pros and cons of an unlisted LinkedIn group and how to grow them. Boot Camp Digital’s Lead Trainer, Allison Chaney has an answer – and a recommendation. With a unlisted LinkedIn […]

• Krista Neher

If you’ve not yet had a bottle of wine that actually speaks to you, then you’re really missing out on something special. Check out the video below to see Joe Busam from Boot Camp Digital demo the 19 Crimes augmented reality app. The makers of 19 Crimes, a wine label established in 2013 by Treasury […]

• Allison Chaney

We spend hours reviewing articles, posts, and reports to stay up-to-date so you don’t have to. Here are the 2018 digital marketing news updates to keep you current in performing your job. Get these monthly updates along with examples and answers to YOUR questions by subscribing to our All Access Pass! Facebook News Updates Twitter […]

• Allison Chaney

SEMrush.com is a great tool for keyword research and competitive analysis. We love it so much, in fact, that we built a training video for this tool. Keyword research is a critical task in SEO, and when you identify the right keywords to focus your content around, you can significantly impact your visibility and quality […]

• Allison Chaney

No matter how great your business is, bad reviews will probably happen.  Here are some tips on how to handle negative reviews. 1. Keep it professional – While it’s tempting to defend yourself or recount the details of the customer’s behavior during the experience in question, it’s rarely a good look. No one ever wins […]

• Krista Neher

When it comes to digital marketing it can be difficult to make priority calls. Where should you spend your time and effort? What should you invest in? What is a time suck that won’t really help you to move your business forward. We’ve developed a new framework to help businesses make smarter choices in the […]

• Allison Chaney

Positive reviews can help you win new customers or clients. People trust recommendations from other people (friends and even strangers!) more than they trust your marketing message. Positive reviews can also help you rank better in search. Follow these 4 steps to build positive reviews for your business. 1. Identify Review Site to Target Start […]

• Krista Neher

We spend hours reviewing articles, posts, and reports to stay up-to-date so you don’t have to. Here are the 2018 digital marketing news updates to keep you current in performing your job. Facebook News Updates Facebook Tweaks the Algo: Is Organic Reach Dead? – Spoiler alert: It’s not. Facebook Releases 2017 Annual Results – And […]

• Krista Neher

New data from BuzzSumo analyzed 100,000 headlines to learn about which headlines really draw people in and get results. If your goal is to send people to your blog or website, then this will make you a million times more successful. – ok, maybe not but it is important. Why Headlines Matter A headline will […]

• Allison Chaney

Many marketers woke up January 11th to an inbox full of notices about Facebook’s latest change and maybe even a few panic emails from clients who thought their business would now go under because Facebook would no longer show their posts. First, come down off the ledge. There’s nothing to panic about. For most, it’s business […]

• Melissa Byers

For some, working with influencers can feel like a no-brainer. Find folks with huge followings, get them to talk about your product or service in a positive way, and boom, instant results. But it’s not that easy. You know influencers can be a powerful way to amplify your content and gain positive support, but how do you […]

• Krista Neher

January 2018 Digital Marketing News Updates Don’t spend hours researching to stay up-to-date! We’ve compiled the January 2018 Digital Marketing News Updates to keep you current on Search, Advertising, Facebook, LinkedIn, Twitter, Instagram, YouTube, SnapChat, and more! Want to be the first to know about the latest and greatest in digital marketing? Sign up for […]