Author: Krista Neher

Build Your Social Media Learning Plan with 5 Simple Actions

Krista Neher

Jan 07 2014

When it comes to social media training and education, many professionals aren't sure where to start. Staying up-to-date in social media can seem challenging. But it doesn't have to be. The key to success is to build a learning plan...

5 Social Media New Years Resolutions

Krista Neher

Jan 02 2014

With the new year upon us, I'm standing at my desk (I have a standing workstation) and getting organized for next year. Each year social media marketing continues to grow and evolve, and we, as social media marketers must grow...

Boot Camp Digital 2014 Social Media Training LineUp

Krista Neher

Dec 13 2013

Over the past few months we've been planning, strategizing and putting together our training schedule for 2014. We are really excited about the new training programs that we'll be offering in 2014. Looking back, it has been almost 5 years...

Facebook Tells Businesses: Organic Reach will Fall – Get Ready to Pay to Play

Krista Neher

Dec 05 2013

Adage reported that Facebook has now openly told businesses: You'll have to pay to reach your fans. Organic reach will continue to decline. This is based on sales documents that Facebook shared with partners, and is a shift from previous...

Beautiful Blogging Platform & Powerful Design

Krista Neher

Dec 01 2013

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Optimization For Facebook Edgerank

Krista Neher

Nov 03 2013

At the Pubcon conference last week I had the pleasure of hearing Annalise Kaylor, the associate creative director at AimClear talk about how to optimize for edgerank. Some of the Edgerank trends to consider....  Facebook engagements have gone WAY up...

Social Media Keynote Presentation: Powering Up Your Social Media

Krista Neher

Oct 31 2013

Earlier this week I had the opportunity to speak at the Ohio Business Technology Summit to share strategies for social media (learn more about my social media speaking here). The event attracted business leaders from across the region who were...

Understanding Facebook Edgerank from #PubCon

Krista Neher

Oct 28 2013

Today I had the pleasure of moderating a panel at #PubCon on Edgerank. Edgerank is the algorithm that Facebook uses to determine what you see in your Facebook newsfeed. First up was Jonathan Goodman, CEO of Halyard Consulting. Here is...

The Latest in Search from Google: Matt Cutts shares what you NEED TO KNOW #PubCon

Krista Neher

Oct 23 2013

This is "straight from the horses mouth" - meaning I'm at Pubcon listening to the updates from Matt Cutts who heads webpsam at Google.... This is where google is going. The Key messages: Social impacts search, identity matters, mobile will...