Krista Neher

• Krista Neher
• May 10 2016

  Many companies want digital transformation – they want to transform their organization from traditional marketers to stealthy digital marketers – who know the latest tools, are quick to act and think of digital as a part of marketing. The challenge is how do we transform an organization to make digital a part of the […]

• Krista Neher
• May 04 2016

Social Media continues to grow and evolve, and many marketers read articles about trends to watch or predictions on the next big thing. Stop wasting your time on the next big thing and take advantage of what is trending now. 1) Video All of the big social platforms are making significant video plays now. Our […]

• Krista Neher
• April 26 2016

We recently ran a workshop for executives on social media marketing. Most of the executives in our training program were older and weren’t actively using social media. They are busy. They know that their friends and family are using social media, but they don’t have a big interest in it personally. They do, however, realize […]

• Krista Neher
• April 12 2016

People often talk about digital marketing as though it is a silo – different from the rest of marketing. They think in terms of channels when building a marketing plan – building the plan for television, print, radio and then of course digital. The challenge is that we aren’t doing traditional marketing and digital marketing. […]

• Krista Neher
• April 07 2016

Business professionals and marketers need to keep their skills sharp, now more than ever. As digital marketing is constantly evolving, it is vital to continue to learn. But how do you stay up to date on the changes? How do you keep your skills sharp? It sometimes seems overwhelming to stay on top of digital marketing, […]

• Krista Neher
• March 30 2016

People often ask this question – “What is the next ‘big thing’ in social media?” The question is usually asked by marketers or social media marketers who are hoping to gain insights that will allow them to beat their competition to the next big site. The idea is that by getting in early they’ll have […]