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Social Media Workshop: San Francisco California 2015
Social Media Workshop: San Francisco California 2015
  • Krista Neher
  • June 26 2015

  We just wrapped up our New York City Social Media Workshop, and are gearing up for our California Social Media Workshop in San Francisco on September 23 & 24 2015. The 2-Day high intensity program is one of my favorite workshops because in just 2 days we are able to transform the knowledge of […]

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How Much Time Does Social Media Take?
How Much Time Does Social Media Take?
  • Krista Neher
  • June 24 2015

People often ask me how much time social media takes. Last week I did a media interview and a webinar, and the question came up both times…. It is a good question – especially because businesses need to optimize resources, and small businesses must determine how much time they can afford to spend on something […]

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Which Digital Marketing Tools are Most Effective in 2015? Statistics and study
Which Digital Marketing Tools are Most Effective in 2015? Statistics and study
  • Krista Neher
  • June 18 2015

According to a study by SmartInsights marketers are getting smarter about the channels they are using to grow their business. What digital tools are marketers using in 2015? Social media isn’t at the top of the list – and not surprisingly. While social media is a tremendously powerful tool, email marketing, strategic SEO and digital […]

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Digital Marketing Skills are the TOP In-Demand Skill for Marketers in 2015
Digital Marketing Skills are the TOP In-Demand Skill for Marketers in 2015
  • Krista Neher
  • June 18 2015

Trying to decide what your next career move will be? Not sure where to invest your time in training? According to the Managing Digital Marketing 2015 report, Digital Marketing is the #1 skill in demand for marketers. This makes sense – digital spending is skyrocketing – yet many businesses still don’t have the expertise to […]

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Repromote Your Best Social Media Content to Increase ROI
Repromote Your Best Social Media Content to Increase ROI
  • Krista Neher
  • June 02 2015

I’ve talked in the past about Marketing your Marketing and content Repurposing, but what we sometimes forget about is repromoting our content – especially our best content. The idea is that usually when we create a piece of content – a blog post, infographic, video, etc – we promote it immediately, and maybe even have […]

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LinkedIn FAQ: I’m trying to reach prospects on LinkedIN through InMail. Is it worth buying credits?
LinkedIn FAQ: I’m trying to reach prospects on LinkedIN through InMail. Is it worth buying credits?
  • Krista Neher
  • May 28 2015

This is a great question that many people have about prospecting and selling on LinkedIn. Her company is using LinkedIn for lead generation as a part of their sales process. They are debating purchasing InMail credits to message prospects that they found on LinkedIn. What is LinkedIn InMail? LinkedIn InMail allows you to send private mail messages […]

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