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How to Connect with The Media in Social Media
How to Connect with The Media in Social Media
  • Krista Neher
  • May 17 2013

This morning I had the pleasure of attending an event at the HCBC about how to work with the media in the age of social media. Panelists for the event included Elissa Yancey, Dan Monk and Josh Pichler. Some of the top insights from the panel include: Twitter has become one of the best news […]

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Social Media and PR: PubCon Styles
Social Media and PR: PubCon Styles
  • Krista Neher
  • May 07 2013

I had the pleasure of moderating a session on Social Media and PR at #PubCon New Orleans today.  Here is a recap of the highlights from the different panelists: Jay Berkowitz – CEO of the Ten Golden Rules Media are people too – you can connect with them personally as well. Use social media to […]

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Measuring Social Media with Alan K’necht
Measuring Social Media with Alan K’necht
  • Krista Neher
  • April 26 2013

Analytics and measurement is one of the hottest topics in social media. On Monday I gave a social media measurement workshop at PubCon as a part of the All Access Pass training program. Alan’s presentation was full of useful information The State of Social Analytics – It Is Still New Get Rid of the Funnel […]

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Visual Social Media for Publicity and Profit – with Lisa Buyer #PubCon
Visual Social Media for Publicity and Profit – with Lisa Buyer #PubCon
  • Krista Neher
  • April 25 2013

Lisa Buyer is one of the people I most look forward to hearing from at PubCon – she doesn’t just share concepts – she always has amazing examples that make her points tangible and actionable. Her presentation included a ton of great tips and ideas for visual marketing….. Visuals Matter 79% or Journalists say that […]

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Social Media Content Creation from PubCon New Orleans
Social Media Content Creation from PubCon New Orleans
  • Krista Neher
  • April 24 2013

The next PubCon session I attended was about social media content creation….. Content is one of the biggest buzz terms in social media these days…. are you using best practices to create an amazing Content Marketing Strategy? Here is a summary of the presentations: Nathan Safran Brands are transitioning into becoming publishers and content creators […]

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SEO in 2013 – PubCon Presentation
SEO in 2013 – PubCon Presentation
  • Krista Neher
  • April 23 2013

In preparation for our upcoming SEO 101 training, I had the pleasure of hearing some experts share trends for SEO in 2013. As SEO (Search Engine Optimization) continues to grow and evolve, having a solid strategy is required. This big trend is that organic and natural language, link-building and content are more important than ever. […]

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