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You Decide: Pepsi’s Poorly Timed Post – Should Pepsi Delete the Post?
You Decide: Pepsi’s Poorly Timed Post – Should Pepsi Delete the Post?
  • Krista Neher
  • July 23 2012

I posted this on Facebook a few days ago and it received a variety of comments, so I thought that it might make for interesting discourse on our blog.  There are no clear-cut answers about how companies should respond to potential issues on social media, and there were some differing opinions on my Facebook post, […]

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Social Media in the Workplace: Is Your Organization Prepared
Social Media in the Workplace: Is Your Organization Prepared
  • Krista Neher
  • July 22 2012

Many organizations view social media in the workplace as a threat – they think about how social media in the workplace exposes them to risk.  There are plenty of stories of employees posting inappropriate things online that create embarrassing situations for their employers. But that isn’t the full story.  Most employees are participating in social media whether […]

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NYT Small Business Summit: Becoming the Ultimate Productivity Ninja
NYT Small Business Summit: Becoming the Ultimate Productivity Ninja
  • Krista Neher
  • July 12 2012

In June I had the pleasure of speaking at the NYT Small Business Summit on a topic that I don’t normally speak on – productivity. The panel discussion shared tips on how small business owners (or anyone for that matter) can stay productive.  My presentation focused on simple math.  If you can save just 5 […]

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Why Social Media Training is Good for Every Company Blog
Why Social Media Training is Important for Every Company
  • Krista Neher
  • July 11 2012

Training in social media is important for organizations of all shapes and sizes. Every company, regardless of the size has the opportunity to take advantage of social media – they also run the risk that what their employees do in social media could come back to haunt them.  Today over 80% of businesses have some […]

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Cincinnati Social Media Infographic
Cincinnati Social Media Infographic
  • Krista Neher
  • June 29 2012

Boot Camp Digital is proud to present our first infographic on the use of social media in Cincinnati.  We scoured the web to find the most relevant data on social media usage in Cincinnati to show Cincinnatians just how social our city really is.  In honor of Social Media Day on June 30, and the […]

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Introduction to Conversion Optimization: SES Toronto Presentation by Jason Wells
Introduction to Conversion Optimization: SES Toronto Presentation by Jason Wells
  • Krista Neher
  • June 20 2012

At SES Toronto this week I had the pleasure of moderating the panel discussion on conversion optimization.  I already posted about Gary’s Presentation on 20 Optimization Tips, so today I wanted to share with you tips from Jason Wells, CEO of ContactPoint. Jason set the stage at #SESTO by sharing information about what a conversion […]

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