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5 Tips for Getting Your Organization Onboard with Social Media
5 Tips for Getting Your Organization Onboard with Social Media
  • Krista Neher
  • August 02 2012

At our social media training programs we typically interact with people who are the champions for social media in their organization.  One of the greatest challenges that they have is getting their organization onboard with their social media plans. For social media marketing to be successful it takes more than just one person at an organization […]

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Facebook Timeline Isn’t Just About a Big Picture: How Are You Taking Advantage of It?
Facebook Timeline Isn’t Just About a Big Picture: How Are You Taking Advantage of It?
  • Krista Neher
  • August 01 2012

Facebook launched Timeline back in February and brands were required to adopt the new layout by the end of March.  So now, brands are all on the new Facebook Timeline view, but very few are taking full advantage of all of the features that Timeline offers.  Do you know all of the new Facebook features […]

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You Decide: Pepsi’s Poorly Timed Post – Should Pepsi Delete the Post?
You Decide: Pepsi’s Poorly Timed Post – Should Pepsi Delete the Post?
  • Krista Neher
  • July 23 2012

I posted this on Facebook a few days ago and it received a variety of comments, so I thought that it might make for interesting discourse on our blog.  There are no clear-cut answers about how companies should respond to potential issues on social media, and there were some differing opinions on my Facebook post, […]

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Social Media in the Workplace: Is Your Organization Prepared
Social Media in the Workplace: Is Your Organization Prepared
  • Krista Neher
  • July 22 2012

Many organizations view social media in the workplace as a threat – they think about how social media in the workplace exposes them to risk.  There are plenty of stories of employees posting inappropriate things online that create embarrassing situations for their employers. But that isn’t the full story.  Most employees are participating in social media whether […]

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NYT Small Business Summit: Becoming the Ultimate Productivity Ninja
NYT Small Business Summit: Becoming the Ultimate Productivity Ninja
  • Krista Neher
  • July 12 2012

In June I had the pleasure of speaking at the NYT Small Business Summit on a topic that I don’t normally speak on – productivity. The panel discussion shared tips on how small business owners (or anyone for that matter) can stay productive.  My presentation focused on simple math.  If you can save just 5 […]

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Why Social Media Training is Good for Every Company Blog
Why Social Media Training is Important for Every Company
  • Krista Neher
  • July 11 2012

Training in social media is important for organizations of all shapes and sizes. Every company, regardless of the size has the opportunity to take advantage of social media – they also run the risk that what their employees do in social media could come back to haunt them.  Today over 80% of businesses have some […]

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