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Why Small Businesses Should be Using Social Media
Why Small Businesses Should be Using Social Media
  • Krista Neher
  • February 24 2011

Many small businesses are already taking advantage of social media as a part of their marketing strategy.  Those who aren’t leveraging social media and internet marketing might be missing out on one of the most important things that has happened to small business marketing. Social media is ideal for small businesses for the following reasons: […]

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Things You Can and Can’t do when You’re Logged on as a Facebook Fanpage
Things You Can and Can’t do when You’re Logged on as a Facebook Fanpage
  • Krista Neher
  • February 22 2011

Facebook recently added new features to its fanpages that allows administrators to use their fanpages as their profile.  This is really helpful to businesses and allows for more exposure of their brand.  For example, once the administator is logged on as their fanpage, they can leave comments on the walls of other fanpages.  Once again, […]

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Incredible Social Media Stats from 2010
Incredible Social Media Stats from 2010
  • Krista Neher
  • February 21 2011

We all know that social media has exploded in popularity, but what we don’t realize is the magnitude to which it is still growing.  This past year social media has seen huge expansions.  Below are some of the noteworthy statistics on the growth of social media. 1.  65% of the population uses Facebook or Linkedin in.  […]

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The Stats on Social Media Spending
The Stats on Social Media Spending
  • Krista Neher
  • February 18 2011

We all know that social media has become a big component in business to customer marketing, as well as business to business.  But just how much cash are companies willing to drop to utilize this new form of marketing? 1. In 2010 companies worldwide are expected to have spent upwards of 3.3 billion dollars on […]

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Marketing Department Social Media Training: 7 Tips for Success
Marketing Department Social Media Training: 7 Tips for Success
  • Krista Neher
  • February 16 2011

Training your marketing department in internet marketing and social media is important as marketing dollars shift towards digital.  Even if your marketing team won’t be executing the strategy themselves, it is still vital that they really understand how social media and internet marketing work. The biggest cost isn’t what you pay for the training it […]

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Social Media Speaking: Building a Social Media Marketing Plan with The Circuit
Social Media Speaking: Building a Social Media Marketing Plan with The Circuit
  • Krista Neher
  • February 14 2011

This morning I had the honor and privilege of presenting to The Circuit, a Cincinnati Digital Organization.  We had a great turnout for the presentation – the room was packed (they even had to bring in extra seats)!  Thanks to Connie at The Circuit and everyone who came out (early on a freezing Friday morning). […]

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