Social Media Strategy

• Krista Neher
• April 19 2017

In the early days of social media and content marketing we used to talk A LOT about content calendars and frequency. This is still one of the most discussed topics in social media, and yes, there are some general best practices for each channel (we cover these in both our Live and Online Social Media […]

• Krista Neher
• June 10 2016

Facebook announced ANOTHER update to their algorithm (sometimes called edgerank) that changes what people see in their newsfeed. Want to know how to future-proof your Facebook Strategy from this change and future changes????? Watch this video! Here is the bottom line. Facebook changes the algorithm all the time, and the algorithm is customized to each […]

• Krista Neher
• January 04 2016

When it comes to digital marketing, many business professionals are intimidated and don’t know where to start. That is understandable – it is a large and confusing world. If you aren’t sure where to start or what you really need to know about digital marketing, consider starting with the Digital Marketing Foundations that every business […]

• Krista Neher
• December 15 2015

Instagram is one of the most powerful social networks – it is growing quickly and Instagram users are highly engaged. Many businesses and social media marketers wonder if Instagram is right for B-to-B businesses… The long answer is that it depends on your marketing objectives and the nature of your business. The short answer is […]

• Debba Haupert
• October 15 2015

Facebook, Twitter, Instagram, LinkedIn: you’ve (hopefully!) been there — done that, right?! (If not, to be honest, we’ve got Boot Camp Digital training on all those!) 😉 But how do you keep up-to-date on the emerging social networks? How do YOU stay on top of the new/emerging social networks like Periscope, Meerkat, Tumblr and more? From […]

• Krista Neher
• August 04 2015

Many people who are just getting started on social media want to start with creating the account and posting. Why not? That is the fun part. The reality is that you aren’t likely to be successful if you just jump in. To launch an effective social media account you’ll want to take some time to […]