Boot Camp Digital Blog

• Melissa Byers

We sort through the latest and greatest in digital marketing news updates each month so you don’t have to! Below is a list of changes relevant to digital marketers, along with explanations of why they matter. Members of our Digital Marketing Insiders program get a first look at these updates, as well as answers to […]

• Krista Neher

Every year, one of the most highly anticipated presentations is the annual Internet Trends Report by Mary Meekers. This report is highly detailed and uncovers some of the key trends, stats and implications of the state of internet marketing. The entire report (embedded below) is over 280 pages – I settled in with a very […]

• Krista Neher

We are VERY excited to share with you the launch of our Chatbot Marketing Training Course. More and more of our clients are asking about Chatbots and want to understand if and how they should be using them. So we dove in and are pleased to bring you everything you need to know about using […]

• Krista Neher

Facebook F8 Conference Roundup – Mobile VR, Social VR, AR Camera Effects, Group Video Chat, 3D Posts, and More. The Facebook F8 conference, named for Facebook’s tradition of 8-hour hackathons, was held in San Jose, California May 1st and 2nd. The annual conference is intended for developers and entrepreneurs who build products and services around […]

• Chris Olson

When and How Often to Post on Facebook, Instagram, Twitter, LinkedIn, Pinterest and Snapchat In this guide, we are going to answer two common questions that we receive: When is the best time to post and how often should we post on our social media pages? As a bonus resource, we have also included an […]

• Allison Chaney

A cool tool for exploring content ideas is the website AnswerThePublic.com. In this tool review, we will show you how Answer The Public automates the process of some pretty cool things you might already be doing with Google. When you use Google, you type a keyword into the search box and the auto complete feature […]

• Krista Neher

This month we continue to see the fallout from the Cambridge Analytica “scandal” with Facebook. While Facebook reports that all is well in terms of ad revenue and users, they continue to launch features to secure data and protect themselves from future issues. We also see AI continuing to be a big trend that brands […]

• Krista Neher

A few months ago, the Boot Camp Digital team and I spent several days together really focusing on what we do and who it serves. We thought about our clients through the years, the type of training they needed, and the difference it made in their businesses. They were entrepreneurs, social media managers, non-profit administrators, […]

• Krista Neher

You decided to integrate augmented reality (AR) into your marketing toolkit, or you’re intrigued by the idea and want to dig a little deeper. This is fantastic news and I’d be happy to hear about it! Please leave a comment below. Unless you have an AR developer on your team, your next step is to […]

• Allison Chaney

At a recent conference for retail party store owners, we polled the audience on what their one biggest question is about social media. Here are 5 big Q’s that they asked, and our speaker’s A’s. Q: If your business is in Canada, can you still build custom audiences on Facebook or is this a violation […]

• Melissa Byers

Why do I need keywords and what do I do with them? Isn’t it most important to create engaging content? Shouldn’t I be thinking about my content strategy more than keywords? The answer is yes and no. Think of keywords as part of your content strategy. When creating that amazing content, be deliberate in using […]

• Krista Neher

I sat down with Aharon Cagle, co-founder and CEO of glimmar, a mobile adtech platform for augmented reality advertising, to discuss the possibilities and challenges of AR marketing today. As a marketer it is your duty to distribute your message through channels that will reach your audience. Lots of marketers have heard of augmented reality and know […]