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Digital Marketing Strategy Template
BONUS! Social Media Cheat Sheet!
4 Days * 5 Cities * Intensive Boot Camp * Digital Marketing Certification
Upgrade your skills and results in social media marketing with our top-rated Boot Camp. We’ve offered this social media marketing workshop for over 10 years and consistently sell out because we get results. We cover everything you need to know about social media and online marketing in one intensive program – from strategy to execution to measurement. Earn your social media certification at our high-impact Boot Camp.
Learn the expert strategies that we’ve taught to companies like Nike, Google, GE, P&G, Macy’s and Capital One for a fraction of the investment.
WARNING: Our programs often sell out, so please, don't delay if you want to join us. Contact us if you have any questions so you don't miss out.
Social media is always changing and evolving so we've created a hands-on workshop focused on practical learning and tips that you can implement immediately. We use live demonstrations and give you the insider tips that really work. We cover not only social media, but everything you need to get results online with an integrated, results-oriented workshop. NOTE: This is interactive and hands-on (we minimize powerpoint slides). We'll dive in to each tool and show you everything, including our best tips and secrets.
Digital Marketing Strategy:
Prior to jumping into the tools, it is important to create a digital markting strategy. We’ll cover:
Websites: Usability, Conversion Planning:
The website is the home-base for digital marketing, yet most businesses don’t spend time thinking about their webstie. This section will cover:
Search Engine Optimization:
SEO is one of the oldest and most important aspects of digital marketing. For many businesses, search engine optimization is among the biggest drivers of digital marketing return on investment. This section will cover:
Online Reputation Management:
Discover the power of online reputation management including review sites and creating a strong branded presence.
Email marketing remains one of the best and most effective ways to reach customers and drive action. While email marketing doesn’t receive a lot of attention, it is still one of the most powerful tools to drive return on investment.
Digital ads provide powerful targeting so you can reach exactly who you want.
Mobile marketing isn’t a sile in digital marketing – the reality is that we are marketing in a mobile world. This section will cover the core components of mobile to consider in your digital strategy:
Managing Digital Campaigns:
Much of digital marketing is “always on” meaning that it is constantly running. That beiing said, there are still digital campaigns that focus on speciﬁc marketing objectives. This section will focus on managing digital campaigns.
Creating and Measuring a Digital Strategy:
We’ll wrap up by covering how to create a solid digital marketing strategy and measure the success of your efforts.
Social Media Overview:
Before diving into social media we’ll take a look at the size and scope of social media and how businesses are using social networks to drive results. We’ll discuss how social media ﬁts into a successful marketing plan.
Social Media Strategy:
Successful social media marketing starts with strategy. This section will cover the proven steps to building a social media strategy that gets results. We’ll focus on the ﬁrst four steps below (the others will be covered throughout the training)
Social Media Best Practices:
We’ll cover best practices that apply across social networks and drive better results in your social media marketing. This section will set you up for success! In this section we’ll cover:
Next we’ll provide a framework to use to choose which social networks are your best investment. For each socail network we’ll cover:
Social Networks (continued):
The following social networks will be covered in-depth:
We’ll also provide an overview and top-level discussion of how businesses are using other social networks including: SnapChat, Tumbler, Sliedshare, Flickr, discussion forums, review sites and more.
Efﬁciency and Effectiveness:
Improve your results and ROI (return on investment) by improving your efﬁciency and effectiveness in social media marketing. This section will help participants take their success to the next level with actionable tools, strategies and tips to get more from their approach, including:
Measuring Social Media:
Getting Started Successfully:
As we close the session, we want to make sure that you have everything you need to successfully implement your social media strategy. This section will include:
Social media can be a powerful tool for businesses, but as it constantly evolves and changes, it can be a struggle to know exactly what works now. The landscape has become more competitive so you need to stand out. In this program, you’ll learn:
We can’t wait to help you get more from your social media marketing.
Earn your Digital Marketing Master Certiﬁcation in four days of accelerated learning with a digital marketing expert.
Get immediate access to our entire online training library with the All-Access Pass. Keep access until 3 months after the Boot Camp.
Get Digital Marketing That Actually Works by our CEO, Krista Neher. PLUS, it’s companion guide, Implementing Digital Marketing That Actually Works.
Get everything you need to know to grow your success in ONE place.
Personalized attention and all of your questions answered.
Engaging demonstrations will show you how to implement what you’re learning.
Covering strategy, tools, tips and tricks to help you get more from your digital marketing execution.
Planning templates, Quick-Start Guides, Tip Sheets and Checklists keep you focused on getting results.
Earn your industry-recognized social media certification that is trusted by tens of thousands of marketers globally!
We’ll show you exactly how to get results from social media and how to optimize your campaigns. We use a 5 P approach to social media success, and we’ll share best practices, tools and tips for each stage:
We’ll give you 1:1 support and answer all of your social media questions.
We keep attendance low to create a valuable, hands-on learning experience. Our program is designed to give you a complete guide, start to finish, on how to effectively use and grow your brand through social media and internet marketing. Resources, templates, and tools so you learn exactly what to do and stay on track after the training ends. Our intimate setting allows us to learn about you and cater examples, strategies, and conversation to your brand and industry.
This includes three months of access to our online training, Q&A calls, discussion forums and updates, copies of Krista Neher’s best-selling books, and downloads of all of the tools, templates and resources you’ll need to successfully implement. Over $3,500 in value.
Absolutely not. The program is designed to help those with no experience to quickly acquire the skills they need for success. The program is comprehensive and will give you everything you need to be successful. We have lots of time for Q&A so that you can also get all of your questions answered.
I’m Experienced In Digital Marketing, Will I Learn Anything New
What Can I Do With My Certification
The cost for the 2-Day Online Marketing & Social Media Workshops are $1497, or attend all 4 days for only $2497.
Please note our cancellation policy before purchasing.
We will feed you We’ll have coffee and breakfast treats in the morning (granola bars, muffins, etc), snacks throughout the day (healthy-ish and some indulgences) and lunch. You’ll be able to choose your lunch selection in the morning, so don’t worry about any dietary concerns.
View the top of the page to see the upcoming locations. Click on the location for city-specific details.
The program runs from 9am to 5pm each day with time after for an optional Q&A session with the instructor.
We’ve been running the Boot Camp trainings for 8 years and get amazing feedback – most participants rate it a 10 out of 10 and say that it exceeded their expectations. Over the years, we’ve perfected the format and the content to make sure that you have everything you need to be successful. Don’t take our word for it – see below to find out what past participants say about the training.
What’s The All-access Pass.
Previous participants have come from around the globe to learn digital marketing. Most of the principles and tools we cover are relevant regardless of your location. With the exception of China (which does not allow any of the traditional social networks to be used), most global participants find the content to be relevant to them. If you are unsure, check out the outline to see if the content we cover matches the social networks and digital marketing tools that are relevant for your location.
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