Melissa Byers

• Melissa Byers
• January 16 2018

For some, working with influencers can feel like a no-brainer. Find folks with huge followings, get them to talk about your product or service in a positive way, and boom, instant results. But it’s not that easy. You know influencers can be a powerful way to amplify your content and gain positive support, but how do you […]

• Melissa Byers
• December 27 2017

Smart marketers will use their 2017 analytics to help shape their 2018 digital marketing strategy. We’re just like you. We take time at the end of the year to review analytics that often drive strategy for the upcoming new year. These metrics tell us what our audience is most interested in and on which topics […]

• Melissa Byers
• December 19 2017

Influencer marketing is absolutely everywhere. Whether you hire a celebrity to take a photo with your product, a blogger to use it in a recipe, or simply offer a percentage of the sale price to anyone with a social media account, it’s a power way to spread the word about what you’ve got to offer. […]

• Melissa Byers
• December 05 2017

The C-Suite’s use of social media is on the rise. Honestly, whose isn’t? It’s information on how unique audience groups use it, however, that sharpens our ability to target them. The C-Suite is no different. 66% of C-Suite use social media professionally 70% of those regularly create and share original content Active users claim social […]

• Melissa Byers
• November 15 2017

Boot Camp Digital announces 2018 Digital Marketing Training Workshop dates If you’re not at the top of your digital marketing game, 2017 was likely a struggle. We can get you where you want to be (and BEYOND) in 2018! We’ll offer four 2018 digital marketing training workshops across the US and we’d love to have […]

• Melissa Byers
• October 25 2017

Don’t take it from me. Just log into Facebook and count how many videos you see in the first ten posts on your newsfeed. I just counted mine and that number is six. Three were live videos, three were recorded. Two stopped my scroll. Facebook users are getting more savvy by the day. Better yet, […]