Category: Facebook Marketing

This Week in Social Media: Instagram Rumored to Add Messaging, LinkedIn Launches Showcase Pages, an App to Virtually Mourn Loved Ones, and More!

Carolyn Coates

Nov 29 2013

Not only did the past week bring floods of photos from Thanksgiving meals but also the rumors of changes to Instagram. Additionally, Facebook has been improving ads, LinkedIn launched Showcase Pages, Twitter improves search, an app is launched to mourn...

This Week in Social Media: New Snapchat Stories, Twitter Photos Show in Stream, Google+ Cover Photo Changes and More!

Carolyn Coates

Nov 15 2013

 This week in social media brought a variety of changes. Snapchat introduced stories recently while Twitter becomes more similar to Facebook with expanded content in streams. Google+ continues to make changes both in Google+ pages and Youtube. Facebook finally makes...

Optimization For Facebook Edgerank

Krista Neher

Nov 03 2013

At the Pubcon conference last week I had the pleasure of hearing Annalise Kaylor, the associate creative director at AimClear talk about how to optimize for edgerank. Some of the Edgerank trends to consider....  Facebook engagements have gone WAY up...

Understanding Facebook Edgerank from #PubCon

Krista Neher

Oct 28 2013

Today I had the pleasure of moderating a panel at #PubCon on Edgerank. Edgerank is the algorithm that Facebook uses to determine what you see in your Facebook newsfeed. First up was Jonathan Goodman, CEO of Halyard Consulting. Here is...

I’m not on Facebook; Perspectives from a College Student

Brielle Pearson

Oct 24 2013

Millennials aren’t using Facebook anymore. Other social networks are grabbing our attention and we've lost our need to stay connected using Facebook. Many of my friends have even referred to Facebook as “Mombook” or “Fakebook” to express their frustrations with...

Like Us on Facebook? Why?

Tom

Aug 21 2013

We've all had that moment: You walk into a business and you're greeted by that blue thumb that seems to be everywhere, with a note crying, "Like us on Facebook!" How many times do you actually follow through? I know...

Get Your Facebook Strategy in Shape from the Ground Up!

Tom

Aug 14 2013

I love doing Facebook training because it's the most popular social media tool that businesses are using. But most businesses are still struggling to get results. An average user on Facebook is connected to 130 people and 80 additional groups,...

This Week in Social Media

Carolyn Coates

Jul 19 2013

Social media continued to change and improve this week, not much of a surprise, right? Facebook Pages revamped their Insights, Twitter for BlackBerry got a facelift, and Foursquare and LinkedIn updates allow users to connect and interact more easily. 1....

Facebook Privacy Settings – A Guide

Krista Neher

Mar 11 2013

As social media continues to grow and evolve, more and more people are concerned with managing their privacy settings.  While you should never post anything that you wouldn't want to be seen publicly, you can always do your best to...