Boot Camp Digital Blog

• Krista Neher

I have the pleasure of working with a number of advertising agencies on digital training.  As growth in social media marketing spending has exploded, and is expected to continue to grow, agencies are working to educate their staff in the art and science of digital and social media marketing. An article in the Wall Street […]

• Sarah

Have you set goals for your company’s social media strategy plan for 2011?  The year has just begun and it’s not too late to map out your strategy goals.  What is it that you want to accomplish using social media?  How will you measure your accomplishments?  In my training courses, we discuss how to implement […]

• Krista Neher

It may surprise you to know that most of the top in demand jobs for 2011 didn’t even exist in 2004.  In an economy where jobs are scarce, it can at least be said that social media is aiding the job industry. In addition to the jobs social media is providing it also allows for growth […]

• Krista Neher

Facebook has been hot for marketers for years now, but over the last few months, Facebook has launched some new features that can have significant opportunities for marketers. Facebook Images Facebook recently changed (and upgraded) the way they handle images which will probably give Flickr a run for it’s money.  Facebook is already the #1 […]

• Sarah

Last night, President Obama delivered his annual State of the Union address to the United States population where an estimated 48 million people tuned into the event.  With social media being the new phenomenon of social interaction, it’s no surprise that the White House took advantage of this opportunity to connect with the over 85,000,000 […]

• Krista Neher

Foursquare has a lot of potential, and most social media authorities project that location social networks, like Foursquare, Gowalla and Facebook Places, will experience huge growth in the next few years. This infographic shows key Foursquare trends for 2010. Foursquare has had 381 million check ins Every country in the world has had a check […]

• Krista Neher

Mashable recently reported that Twitter ads are projected to reach $150 million in 2011 and up to $250 million in 2012.  Have you considered Twitter ads as a part of your strategy? EMarketer reportedthe numbers based on spending from 2010 as well as based on a comparison to Facebook ad revnues. With such aggressive ad growth […]

• Krista Neher

Last year I did a lot of training and consulting work with advertising agencies.  As the market is changing and dollars are shifting towards digital Ad Agencies know that they have to get hip to digital but they usually don’t know where to begin. Ad agencies need digital training, perhaps more than anyone since they […]

• Krista Neher

January is usually the time of year where we take a moment to evaluate the year we left behind and plan for the year ahead.  I know that is what I’ve been doing these last few weeks…. As you build your plans I wanted to share with you some tips on how you can create […]

• Sarah

Boot Camp Digital invites you to start off the New Year at Boot Camp Digital’s 2011 Book Signing and Training Facility launch!! Join the event on Facebook or RSVP on eventbrite. With a great year behind us, we have so much to look forward to in 2011!  Come celebrate with Boot Camp Digital in honor […]

• Krista Neher

Boot Camp Digital is starting off the New Year right!  I’m excited to announce the release of my new book “Social Media Field Guide” as it hits Amazon.com and will soon hit the shelves at select bookstores!  Many of you probably know that I have been working on this book for quite a while now […]

• Krista Neher

Back in November I posted about a new program that I launched with Cincinnati State – A social media certification program from the Institute for Social Media at Cincinnati State.  (Check out the website for all of the details) The certification program is a 3 day intensive social media course that covers the social media […]