Author: Allison Chaney

Bottom Shape

The Ultimate Social Media Content Ideas Cheat Sheet

Allison Chaney

Oct 17 2019

You know content is everything, but when you sit down to create a social media post, do you often feel stuck? We've created this social media content ideas cheat sheet so you'll never get stuck on what to post again....
digital marketing

Digital Transformation Drives Results and ROI: Are you Harnessing the Power?

Allison Chaney

Oct 13 2019

The Constellation Research Digital Transformation Study reports that digital transformation activities are yielding results with 68% of their respondents indicating a positive and provable ROI. In the Deloitte study, The Fourth Industrial Revolution is here—are you ready?, 94% of respondents agreed that...
Facebook Updates, Twitter Updates, Google Updates, LinkedIn Updates, Instagram Updates

September 2019 Digital Marketing News Updates: Facebook Rebrands, Stories Insights, LinkedIn Audience Data, Playable Podcasts in Search

Allison Chaney

Sep 09 2019

Facebook News Updates Facebook makes Group Privacy more Clear - Instead of public, closed or secret groups can now choose their membership and visibility. This adds transparency to how groups are setup. Facebook Stops Group Chats to Limit Spammers -...
digital sales, digital marketing sales funnel, digital sales funnel

With No Digital Strategy, You Have No Digital Sales

Allison Chaney

Sep 05 2019

Having a clear digital strategy is so important because we know that in every industry and category sales is a process. Even seemingly impulse purchases like a pack of gum at a checkout aisle are influenced far in advance of...
digital marketing strategy

What’s Your Game Plan for the Next Big Thing in Digital?

Allison Chaney

Sep 02 2019

It's tempting to dive into something new and shiny in digital, but clients tell us that the risk of poor results typically reigns that curiosity back in. It's a balancing act between cutting edge and tried and true. So where's...

Boot Camp Digital Announces the Future Digital Marketer Scholarship

Allison Chaney

Aug 26 2019

We are excited to announce that we're offering a $1000 scholarship for students in the US in digital marketing and social media related fields of study. To apply for the scholarship, students are asked to create social media posts to...
OMCP Registered Education Program

Boot Camp Digital Recognized as OMCP and OMCA Registered Education Provider

Allison Chaney

Aug 20 2019

Boot Camp Digital is now an OMCP Registered Education Provider. This is a HUGE accomplishment for us as only the most thorough training programs qualify for this status. Less than 30 institutions worldwide have received this accreditation, half of which...

The Digital Marketing Landscape and Ecosystem

Allison Chaney

Aug 19 2019

Digital Marketing continues to grow and evolve, but despite the constant "shiny new thing" and "top trends for 20XX" the reality is that the staples of digital marketing, the tried and true ways to grow your business and get results...

The Digital Leadership Skills Gap: What it is and What to do about it

Allison Chaney

Aug 16 2019

A recent study from PWC showed that while most companies claim to be "digital" their investments, behavior, and leadership don't consistently demonstrate that digital is a priority. 64% say their business faces a threat from digital disruption Most lack a...
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