Author: Allison Chaney

10 Practical Tips To Make Your Content More Engaging

Allison Chaney

Mar 23 2021

Social media can be a powerful tool for driving results for your business. It can drive awareness, increase leads and sales, and foster brand advocate conversations. These are the golden nuggets that we're all striving to achieve. When we ask...

Best Digital Marketing Online Courses

Allison Chaney

Mar 16 2021

I was speaking to a client the other day about their experience with our online digital marketing courses and her response was priceless: "When I signed up for your course I was so thankful that this was not just another...

Statistics Show Marketers Lack Skills Needed for Success, Scoring 36% on Digital IQ Quiz

Allison Chaney

Mar 12 2021

Digital Marketing Skills Research Report: Digital IQ Quiz Results We surveyed over 2000 people to test their digital knowledge and compiled the data that highlights the top skills that digital marketers need to improve on most. Our report also includes...

Video Marketing Best Practices by Channel: Infographic

Allison Chaney

Mar 02 2021

Video is the most powerful way to communicate a message and is part of most successful digital marketing plans. In fact, according to HubSpot, 97% of marketers say that videos help their customers better understand their products.  And, 81% of...

5 Ways to Stay up to Date with Digital Marketing

Allison Chaney

Feb 23 2021

Digital marketing changes at a rapid pace. As soon as you think you have it nailed, a new social media network emerges, or an advertising platform changes their rules, or Google Analytics decides to launch a new version. So how...

8 Ways to Transform Your Sales Team Into A Social Selling Power House

Allison Chaney

Feb 09 2021

Why Virtual Selling is Vital - Social Selling Drives Success The idea of virtual sales isn’t new. It’s something that technology and social media have empowered sales professionals to do effectively for years. But a global pandemic has been a...

How to become a digital marketer with no experience

Allison Chaney

Feb 02 2021

Digital marketing is an exciting career and digital marketers are in high demand. Every business needs it to be successful. Important messages can be amplified with digital strategies and tools. If you have digital marketing skills, a world of opportunities...

How to Fill Your Content Calendar With Relevant, Engaging Topics

Allison Chaney

Jan 28 2021

"What kind of content should I create for my website / social media / email...?" This is a question we hear all the time. It's no secret that content is king and the best way to reach and engage your...

Which LinkedIn Plan is Right For You?

Allison Chaney

Jan 19 2021

"How do I know which LinkedIn Plan is right for me?" We hear this question all the time, and we find that many business professionals are unsure about which LinkedIn Plan is right for them.  That's why we created this...