Boot Camp Digital Blog

• Allison Chaney

The Constellation Research Digital Transformation Study reports that digital transformation activities are yielding results with 68% of their respondents indicating a positive and provable ROI. In the Deloitte study, The Fourth Industrial Revolution is here—are you ready?, 94% of respondents agreed that digital transformation is a top strategic priority for their organizations. The numbers don’t lie. If […]

• Allison Chaney

Facebook News Updates Instagram News Updates Twitter News Updates LinkedIn News Updates Search News Updates Start your free trial of our All Access Pass to get these updates, member-only Q&A sessions, and so much more!

• Allison Chaney

Having a clear digital strategy is so important because we know that in every industry and category sales is a process. Even seemingly impulse purchases like a pack of gum at a checkout aisle are influenced far in advance of the purchase with ads that build awareness and desire. The marketing funnel is a foundational […]

• Allison Chaney

It’s tempting to dive into something new and shiny in digital, but clients tell us that the risk of poor results typically reigns that curiosity back in. It’s a balancing act between cutting edge and tried and true. So where’s the middle ground in trying new and exciting digital options that could yield huge results […]

• Allison Chaney

We are excited to announce that we’re offering a $1000 scholarship for students in the US in digital marketing and social media related fields of study. To apply for the scholarship, students are asked to create social media posts to answer the question: “What is the future of digital marketing?”. For details on how to […]

• Allison Chaney

Boot Camp Digital is now an OMCP Registered Education Provider. This is a HUGE accomplishment for us as only the most thorough training programs qualify for this status. Less than 30 institutions worldwide have received this accreditation, half of which are college universities. Our Online Social Media Marketing and SEO Certification programs are now verified […]

• Allison Chaney

A recent study from PWC showed that while most companies claim to be “digital” their investments, behavior, and leadership don’t consistently demonstrate that digital is a priority. 64% say their business faces a threat from digital disruption Most lack a strategic focus on training Most don’t believe that their leadership is digital-savvy enough While all […]

• Allison Chaney

We just got back from speaking at the Belize Tourism Board’s Digital Marketing Summit and one of the trends and power tips we shared was about VR (virtual reality). VR and AR are trending in digital marketing and this exciting media format is great for driving awareness and interest. The power tip we shared was […]

• Melissa Byers

For years, our 4-Day Digital Marketing Workshops sold out and had waiting lists. And if there’s one thing we hate, it’s having to turn people away – especially teams of professionals who want to attend together. We spent a lot of time thinking about what we do, how we spend our time, and the areas of […]

• Krista Neher

Our All Access Pass subscribers get first look at the digital marketing news updates each month in a members-only webinar + Q&A session. Want in? Take advantage of our 14-day trial to see if it’s a right fit for you! Facebook News Updates Facebook pays $5B FTC Fine for Privacy Violations Facebook Reduces Text and Media in […]

• Krista Neher

• Allison Chaney

We just wrapped up another SOLD OUT Boot Camp (I love saying that!) and this class came prepared with loads of great questions. So we decided to share the top three questions, and what this class learned. Q: How do I convert my Facebook Personal Profile to a Business Page?  A: If you’ve found that […]