Digital Marketing Skills Articles

• Allison Chaney
• March 16 2021

I was speaking to a client the other day about their experience with our online digital marketing courses and her response was priceless: “When I signed up for your course I was so thankful that this was not just another crappy online course where I didn’t actually learn anything!” (She might have said something a […]

• Allison Chaney
• March 12 2021

Digital Marketing Skills Research Report: Digital IQ Quiz Results We surveyed over 2000 people to test their digital knowledge and compiled the data that highlights the top skills that digital marketers need to improve on most. Our report also includes specific power tips on how to improve skill sets in all areas of digital marketing. […]

• Krista Neher
• February 25 2021

As a digital marketing certification company, you may expect our answer to be YES. But the truth is, it depends. Certification isn’t right for everyone. There are advantages, but that doesn’t mean that everyone needs one. Whether or not you need a certification depends on your specific career goals. That being said a certificate in […]

• Allison Chaney
• February 23 2021

Digital marketing changes at a rapid pace. As soon as you think you have it nailed, a new social media network emerges, or an advertising platform changes their rules, or Google Analytics decides to launch a new version. So how do you stay up to date with digital marketing? It takes discipline, a consistent learning […]

• Allison Chaney
• February 02 2021

Digital marketing is an exciting career and digital marketers are in high demand. Every business needs it to be successful. Important messages can be amplified with digital strategies and tools. If you have digital marketing skills, a world of opportunities opens up to you. There are also a lot of career path options in digital. […]

• Krista Neher
• January 14 2021

Digital marketing is more important than ever. Here’s why: Budgets are shifting towards digital (and are now over 50%) More people are spending more time online Digital is proven to influence purchase decisions (in both B2B and B2C) Digital can be more cost effective In-person channels are limited right now You may have been hiding […]