• Allison Chaney
• April 20 2021

I just completed a workshop for The Rosie Network, an organization that develops entrepreneurial programs for active-duty, veterans and military spouses. The topic of my conversation with this group of entrepreneurs was branding. I was asked to speak about branding and how a business can build a strong brand. I shared two key questions that […]

• Allison Chaney
• April 13 2021

There’s no shortage of applicants for digital marketing positions, yet many of them are not able to produce results once hired. This leaves the organization frustrated and the marketer feeling defeated. The problem is a lack of digital marketing skills. There is a huge demand for digital skills, but a serious lack of supply. Brands […]

• Allison Chaney
• March 12 2021

Digital Marketing Skills Research Report: Digital IQ Quiz Results We surveyed over 2000 people to test their digital knowledge and compiled the data that highlights the top skills that digital marketers need to improve on most. Our report also includes specific power tips on how to improve skill sets in all areas of digital marketing. […]

• Krista Neher
• February 25 2021

As a digital marketing certification company, you may expect our answer to be YES. But the truth is, it depends. Certification isn’t right for everyone. There are advantages, but that doesn’t mean that everyone needs one. Whether or not you need a certification depends on your specific career goals. That being said a certificate in […]

• Allison Chaney
• February 02 2021

Digital marketing is an exciting career and digital marketers are in high demand. Every business needs it to be successful. Important messages can be amplified with digital strategies and tools. If you have digital marketing skills, a world of opportunities opens up to you. There are also a lot of career path options in digital. […]

• Krista Neher
• January 19 2021

Digital Marketing continues to grow and evolve, but despite the constant “shiny new thing” and “top trends for 20XX” the reality is that the staples of digital marketing, the tried and true ways to grow your business and get results, haven’t changed much at all. In my latest book, Digital Marketing that Actually Works, I […]