Author: Krista Neher
Defining the Social Media Landscape (a sneak peak inside the Social Media Field Guide)
Krista NeherApr 16 2011
In my book, The Social Media Field Guide I took a unique approach to defining the social media landscape. Â Many businesses focus their social media marketing efforts on Facebook, Twitter, Blogs and LinkedIn, but they may be missing out on...Developing a Digital Training Plan for Your Ad Agency
Krista NeherApr 14 2011
We work with a lot of advertising agencies on their social media and digital training, and one thing that I have found consistently is that ad agencies struggle with developing the initial training plan. Â A report on the Wall Street...Corporate Social Media Training: How Social Media Impacts your Organization
Krista NeherApr 03 2011
Social media impacts every aspect of your organization. When I work with companies to develop a social media training plan it is important to consider how it can impact your entire organization before building your plan. In order to be...How to Get your Company Trained in Social Media
Krista NeherMar 29 2011
Social media is huge, and it isn’t going away. Facebook now has over 500 million users, LinkedIn has over 100 million and social media penetration is over 50% across all age groups. Social media is here to stay. With this...
Mobile Social Media Stats
Krista NeherMar 27 2011
Thanks to the appearance of more and more smart phones, social media is becoming accessible to us at all hours of the day. Below are some social media stats about mobile social media. The statistics may surprise you. This new...Steps to Building a Strategic Social Media Marketing Plan (sneak peak inside the Social Media Field Guide)
Krista NeherMar 25 2011
I’ve worked with hundreds of businesses and trained thousands of individuals in social media marketing, and one of the biggest mistakes that I see from companies of all sizes is a failure to plan. Many businesses hear about Facebook and...Demographics in Social Media
Krista NeherMar 24 2011
You may assume that social media use is contained to only younger generations, however, these days this is not the case. Websites like Facebook, Twitter, and LinkedIn are reporting high percentages of users from almost every age group. With the...Small Business Social Media Marketing Training and Workshops
Krista NeherMar 14 2011
Many small business owners have heard about social media, are eager to get started but don’t know where to begin. Many more have already started with Facebook or Twitter, but aren’t quite sure what they are doing, and aren’t really...How to Generate Business Leads from LinkedIn
Krista NeherMar 09 2011
This is a common question from sales professionals. Â Many of them wonder how they can use LinkedIn to generate more sales leads. Â Linkedin is a very powerful social network, and one that many sales professionals overlook. Â Creating your account is...
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