Boot Camp Digital Blog

• Allison Chaney

Video is the most powerful way to communicate a message and is part of most successful digital marketing plans. In fact, according to HubSpot, 97% of marketers say that videos help their customers better understand their products.  And, 81% of businesses are using video as a part of their digital marketing strategy. Marketers are using […]

• Krista Neher

As a digital marketing certification company, you may expect our answer to be YES. But the truth is, it depends. Certification isn’t right for everyone. There are advantages, but that doesn’t mean that everyone needs one. Whether or not you need a certification depends on your specific career goals. That being said a certificate in […]

• Allison Chaney

Digital marketing changes at a rapid pace. As soon as you think you have it nailed, a new social media network emerges, or an advertising platform changes their rules, or Google Analytics decides to launch a new version. So how do you stay up to date with digital marketing? It takes discipline, a consistent learning […]

• Krista Neher

Digital advertising is growing dramatically and already represents over 50% of marketing budgets. Digital ads are growing because of their agility, targeting power, content optimization and ability to drive action. Making the most out of digital ads is different vs. traditional. In traditional advertising a campaign is planned and then launched. In digital the campaign […]

• Krista Neher

  We see hundreds of digital marketing plans every year through our consulting and training services. Many businesses aren’t getting the results they should be. Why? They are working hard. They are smart. They are giving a good effort. So why the miss? Here are the top 10 reasons that Digital Marketing isn’t getting great […]

• Krista Neher

Deloitte recently shared their top digital transformation trends for 2021 and transforming talent is among the top 7 trends. This isn’t surprising. Most studies on digital transformation show that people are the most vital aspect to success. The people need to lead transformation. The people need to embrace transformation. The people need to transform themselves and the […]

• Allison Chaney

Why Virtual Selling is Vital – Social Selling Drives Success The idea of virtual sales isn’t new. It’s something that technology and social media have empowered sales professionals to do effectively for years. But a global pandemic has been a reminder that these tools are not only effective, they are vital to the success of […]

• Krista Neher

At Boot Camp Digital, we’ve been training virtually for over 10 years. Seriously – we used to mail physical DVDs to people. As virtual delivery has increased we’ve best testing, learning and getting feedback to deliver outstanding training experiences.  We now regularly score 4.8/5 and above on our digital marketing workshops and customized corporate trainings. […]

• Melissa Byers

Just Released! 2021 Digital Marketing Workshop Dates Several of the 2021 4-Day Digital Marketing Workshops are already over 50% full! If you’re considering this intense, high-impact training for yourself or your team, don’t wait to register. 2021 Dates: February 9-12 (Only 2 seats left!) April 13-16 June 15-18 (50% full!) September 14-17 (50% full!) November […]

• Krista Neher

Members of our All Access Pass get the first look at the latest digital marketing news updates each month during a live webinar. I spend hours combing industry news sites looking for the most important updates so you don’t have to!  Facebook News Updates Facebook and Apple Feud over Data – The next update to IOS […]

• Allison Chaney

Digital marketing is an exciting career and digital marketers are in high demand. Every business needs it to be successful. Important messages can be amplified with digital strategies and tools. If you have digital marketing skills, a world of opportunities opens up to you. There are also a lot of career path options in digital. […]

• Allison Chaney

“What kind of content should I create for my website / social media / email…?” This is a question we hear all the time. It’s no secret that content is king and the best way to reach and engage your target audience is with relevant, valuable content. But many are struggling with how to come […]