Boot Camp Digital Blog

• Carolyn Coates

As we wrap up 2013, a few last minute updates will start the year off with a bang. Facebook made strides by adding real-time data in Insights and launching video ads while Twitter allows promoted ads on mobile timelines and tests an edit tweet button. LinkedIn improves content search for influencers and redesigns your inbox […]

• Patrick Carroll

2014 is going to change the social media landscape, most significantly for the social media marketers. Here are 3 of the top expected trends in 2014. 1. Google+ is going to become more and more important. As it lurks in the shadows, approaching half a billion users, it’s effect on SEO cannot be ignored. Google+ […]

• Carolyn Coates

This week in social media brought many changes to top networks. Twitter now lets users send images through direct messages while unveiling a new app design for easier use. Facebook adds multiple images for ads while taking another step to compete with Snapchat through Instagram. Reddit changes its user agreements and Facebook tries to learn […]

• Krista Neher

Over the past few months we’ve been planning, strategizing and putting together our training schedule for 2014. We are really excited about the new training programs that we’ll be offering in 2014. Looking back, it has been almost 5 years since I ran my first half-day Boot Camp, and our training has continued to grow […]

• Krista Neher

Adage reported that Facebook has now openly told businesses: You’ll have to pay to reach your fans. Organic reach will continue to decline. This is based on sales documents that Facebook shared with partners, and is a shift from previous claims from Facebook that declines in brand organic reach were not related to sponsoring posts. […]

• Krista Neher

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• Carolyn Coates

Not only did the past week bring floods of photos from Thanksgiving meals but also the rumors of changes to Instagram. Additionally, Facebook has been improving ads, LinkedIn launched Showcase Pages, Twitter improves search, an app is launched to mourn those lost, and the unfortunate word of the year that has inevitably just caused more […]

• Patrick Carroll

Social media exploded in 2013, again, and there’s no indication that social media growth will slow. As we’ve been preparing for our Social Media Trends and Planning 2014 program next week we’ve  been focusing on highlighting future trends that will keep you in front of your customers and a step ahead of your competition. 1. […]

• Brielle Pearson

Hashtags are used all over the Internet….. But what the heck are they?! Check out this video for a visual explanation of a hashtag’s uses and strategies. What is a hashtag? – Click here to view on Youtube Here you’ll learn: What a hashtag is How hashtags are used to search for content How to […]

• Patrick Carroll

Your online brand IS your first impression. This program gives you everything you need to build and grow an online personal brand that attracts prospects to you and has prospects excited about meeting you. Launch Yourself: Define, Design and Deliver Your Personal Brand Online. This one day program will guide you through the key steps […]

• Patrick Carroll

2013 was a big year for social media – Monthly active users on Facebook reached over 1.1 billion, 6 billion hours of video were watched on YouTube each month, and companies all over realized they need to be present on social media to survive. Most businesses, whether it’s a small business or a large corporation, have […]

• Carolyn Coates

 This week in social media brought a variety of changes. Snapchat introduced stories recently while Twitter becomes more similar to Facebook with expanded content in streams. Google+ continues to make changes both in Google+ pages and Youtube. Facebook finally makes scheduling easier! Read on to see how these changes can affect you. 1. Snapchat Stories […]