Boot Camp Digital BLOG

Which Digital Marketing Tools are Most Effective in 2015? Statistics and study

Krista Neher

Jun 18 2015

According to a study by SmartInsights marketers are getting smarter about the channels they are using to grow their business. What digital tools are marketers using in 2015? Social media isn't at the top of the list - and not...

Digital Marketing Skills are the TOP In-Demand Skill for Marketers in 2015

Krista Neher

Jun 18 2015

Trying to decide what your next career move will be? Not sure where to invest your time in training? According to the Managing Digital Marketing 2015 report, Digital Marketing is the #1 skill in demand for marketers. This makes sense...

Repromote Your Best Social Media Content to Increase ROI

Krista Neher

Jun 02 2015

I've talked in the past about Marketing your Marketing and content Repurposing, but what we sometimes forget about is repromoting our content - especially our best content. The idea is that usually when we create a piece of content -...

LinkedIn FAQ: I’m trying to reach prospects on LinkedIN through InMail. Is it worth buying credits?

Krista Neher

May 28 2015

This is a great question that many people have about prospecting and selling on LinkedIn. Her company is using LinkedIn for lead generation as a part of their sales process. They are debating purchasing InMail credits to message prospects that they found...

Social Media Monthly Round Up – Biggest News in Social Media This Month

Krista Neher

May 26 2015

Don't have time to follow all of the most important social media news? Who does? Check out our round-up of the biggest changes in social media from the last month. We read all of the latest social media news so...

5 DIY SEO Tips To Optimize Your Website

Krista Neher

Apr 09 2015

Search Engine Optimization… more like Search Engine Overwhelming! SEO can seem like a lot of work, we’re not saying it isn’t, but breaking it up into step-by-step tasks can make it much more manageable. Optimize your website for search by...

This Week in Social Media… Facebook announces new ad unit for businesses and launches Ad Manager app

Juan Valle

Mar 17 2015

In this edition of "This Week in Social Media," Facebook announces the multiple product ad unit and launches Ad Manager app for advertisers and marketers. Facebook Announces Product Ads As Facebook continues to evolve their ad platform, one of the...

5 Ways to Make Your Social Content More Interesting

Krista Neher

Mar 10 2015

Social media is a crowded space and it is harder and harder to break through. Here are 5 quick tips that can make your content more interesting and effective. 1. Be short. 2. Be funny. 3. Link to pop culture....

How Much Time do I Need to Dedicate to Social Media? (FAQ)

Krista Neher

Mar 05 2015

This is a common question that I get asked when speaking at conferences. As businesses and organizations begin to see social media as a viable opportunity, they want to be sure that it is resourced correctly. The challenge with this...